Rebuilding the Adult Contemporary Playbook
The Playbook is created to share and review with new team members, and to have at the ready for review when questions arise.
Why Countdowns & Specialty Content Still Matter in Hot AC Radio
In a world of on-demand streaming and personalized playlists, it may seem counterintuitive that something as traditional as a countdown still holds water, but it does.
Why Most News/Talk Radio Hosts Fail and 3 Tips on How to Stand Out
Most people -- and sadly some talk show hosts -- cannot state a clear opinion on many things.
Is the Media Industry Ready For An AI Tsunami?
"If a machine can do your job 10x better and faster, and it provides significant savings to your company, how do you think this story ends for you?"
How 95.5 KLOS Achieved Its Best Ratings in Over 30 Years
Little of what we discussed isn’t available to most stations in markets of any size. The success isn’t a Los Angeles thing; it’s a radio thing.
Why Mainstream Media Criticism From Colin Cowherd Rings Hollow
"I agree with most of what Cowherd states in his over three-minute “thank you note,” his call-out of mainstream media is outright absurd"
Can News/Talk Radio Reach People Who Want to Party While the World Burns?
There’s a place for truth-tellers and trusted sources of information to counter the lies.
What’s Next for CBS News and 60 Minutes After $16 Million Settlement with Donald Trump?
Here’s the hard truth going forward: 60 Minutes doesn’t get the benefit of the doubt anymore. From either side of the political aisle.
Four Rock Moments That Red White & Blew Our Minds
Four American Explosions That Changed Rock Music Forever
Radio Ads Work Best When They Tell a Great Story
I was recently with a client, and during the CNA, she used a phrase I have rarely heard before from a client. “I simply want someone to tell our story.”
