The Lost Radio Art of Building a Community Around Your On-Air Product
Your media outlet needs to develop a closer bond with your audience and make them (and you) part of a shared community.
Steve Cochran Isn’t Looking in the Rear View Mirror After WLS-AM 890 Exit
"(WLS) and I were never a natural fit. But I believe -- and I believe they believed -- that we could do something and deliver something ... everybody wasn't rowing the boat in the same direction, but I'm good."
How Hunter Biden Talk Should Be Handled By News Media Members
I have some points that you may not have considered, and this could be useful for your show!
NBC Sports is the Big Loser in Caitlin Clark Olympics Snub
It’s hard to fathom just how many extra pennies Caitlin Clark’s inclusion on the women’s team might have meant, both now and down the road.
Do Sports Radio Hosts Still Reflect The Attitude of Their Audiences?
There seems to be a disconnect between the vitriol spit out by sports radio hosts and the feelings from the normal, average, run-of-the-mill fan.
How the Guilty Verdict of Donald Trump Affected Local TV Ratings
The 34-count conviction provided significant ratings increases for the national networks, especially on cable news. That boosted effect also occurred on the local channels
Can Inside the NBA Stars Keep Show Together if TNT Loses Basketball?
“While the league taking over the show makes the most sense, I don’t think it’s a realistic outcome.”
Seller to Seller: Sales Meeting
"You are not in the sales business, you are a marketing consultant who sells ideas and solutions."
‘Ramblin’ Ray Stevens Relishes Opportunity to Wake Up Chicago on WLS-AM 890
"If you go up to a Coke machine, and you press a Coke, a Coke better come out. And that's what we're gonna give (conservative listeners) in the mornings."
Barrett Media Hires Ron Harrell, Robby Bridges, and Kevin Robinson as Music Radio Columnists
"I knew we needed folks who love to write, are passionate about the business, and have different experiences. I think our first three columnists reflect that, and I'm thrilled to have them joining our team."
