How SKOR North in Minneapolis Seized The Moment on the Night of the NFL Draft
"Not only was SKOR North on point on the air, they were visually displayed across the city, and more importantly, they were ready to monetize the opportunity.'
Eavesdropping: Pat McAfee’s Draft Spectacular with Bill Belichick
"Tonight was awesome...You crushed it."
Nielsen Can Avoid Recent Criticism With One Simple Move
Put the study out there for all of us in the industry to review and raise questions.
Non-Compete Ruling is a Game Changer
Here is an idea for companies as it relates to retaining top talent in any department of the office - treat your people well. Don't treat them like they are Employee No. 716 and disposable.
Mel Kiper Jr. of ESPN Makes the NFL Draft What It Is
Kiper is the King of the NFL Draft. He is Elvis Presley, except instead of Kentucky Rain, he sings about Kentucky linebackers.
Do Radio Advertising Clients Want an Immediate Return, Long-Term Growth or Both?
It's OK to do occasional price and item ads to generate leads a few times a year at critical times. But, month in and month out, run that jingle and make them laugh or cry to build a business.
Reevaluating the Relationship Between the Donald Trump Trial and News/Talk Radio
The Trump Derangement Syndrome folks care, and those rocking MAGA hats care, but the majority of the population is not nearly as interested as the news media makes this out to be.
Radio is Ready for an AI Revolution
We need to step back and ask ourselves one question: would it really be a tragedy if radio as we know it were to change drastically?
Barrett Sports Media Presents ‘The 2024 NFL Analyst Draft’
"Some selections you'll agree with, others you won't, and it'll likely lead to texts and social media interactions among industry folks."
Industry Guest Column: Howard Balzer Recalls the First NFL Draft on ESPN
We didn’t even have a production meeting before the telecast and I’m not sure I even knew who else would be on with me until my arrival in Connecticut.
