Daniel and 23 others were chosen to attend the NFL Broadcast Boot Camp where they had the chance to meet and get coaching from media executives from all of the different NFL broadcasting partners.
You can now review individual days for your stations as well as your competitors. Look to see if there are any particular spikes (positive or negative) that you can explain.
There are plenty of creative ways to tie into sports radio stations, where the fans listen daily, and the investment is often much less than team sponsorships.
While you’re focused on the bottom line, pay closer attention to the people on the assembly line, the talented men and women trying to crank out an excellent product.