How Radio Sellers Can Beat the ‘What’s In It For Me’ Question
We often get caught up in showcasing the bells and whistles of our stations—the audience reach, the sophisticated technology, and the awards we've earned -- that we don't answer essential questions.
Which Network Has the Best NFL Pregame Show?
I watched for chemistry on the panel, the personality of the group as a whole and the value of the information the show provided to get me ready for the game.
3 Tips on How to Get Station and Market Research Without the Whopping Budgets
Many of us have not seen research in a while. I am going to give you some poor man tips for getting the pulse of your community.
Is the NFL Really an Unchallengeable TV Product?
If most opportunities to watch the NFL in primetime are regarded as miserable, is there really no way to beat the league in the ratings or has no one actually tried?
Kristina Koppeser Knows the Importance of Pushing News Radio to the Digital World
"People look to you for information, and they will get it wherever they can find you. Being in those spaces is important."
Talk Radio Still Has the Power to Ignite Audiences
“Opinion is really powerful because you can have a conversation and explore ideas. At least the listener can hear an issue to get fleshed out.”
Republican Primary Debate on NBC Sees Less Than 7 Million Viewers
It also picked up an additional 650,000 viewers when including the debate’s other available platforms like Peacock, NBC News Now, and NBCNews.com.
Why I’m Jumping Back Into Local TV
I want to join the fight for light that disinfects from the front lines. And there is no more advanced position than local news.
Is Oliver Stone the Michael Moore of 2024?
“They went too far in hating and in dumping on Trump. And people don't like that in America. People don't like dumping on. They did it too much.”
Nick Wright, Danny Parkins, Andrew Fillipponi and Omar Raja Join The 2024 BSM Summit Lineup
All four of these men are extremely talented and accomplished, and I'm grateful to each of them for making time to be with us.
