So many shows do topics because they feel like they have to. Maybe the topic’s trending. Maybe it’s leading the news. But if you don’t care, listeners will notice.
Credit the TNT crew with playing things about level — nobody tried to pretend this was anything other than a freestyle show — but there is just such a limited audience for the kind of tripe that was on the court in Indianapolis.
"Because ESPN and our team is so focused on many different sports properties and leagues and sport verticals, how we celebrate that and what engagement looks like varies. What's considered success varies."
Playing with numbers and technicalities is a function of what the media does today. Since the average person just reads the headline, viewers will likely move on if it confirms their own bias.