Columns

The long-running conclusion is that the rates increase when the demand heats up on a radio station. But, how about when our cost-of-living increases?...

How do broadcasters handle calling the dog days of a team that's playing poorly? Andy Masur asked a couple of announcers in that position.

"I think radio is still the great medium that it's always been. You know, there's a lot more challenges now as there are a lot more competitors, not just from the radio side of things, but we're dealing with really any medium."

“Attitudes on marijuana have changed tremendously in the last 15 years. It went from an illicit substance we had to ask around to score to something we put in candy.”

...if you feel yourself getting uncomfortable over the fact that you were wrong, stop to realize that’s your pride talking. Your ego. And if people call you out for being wrong, it’s actually a good sign.

I started selling sports radio because I enjoyed working with clients who loved sports, our station, and wanted to reach fans with our commercials and promotions.

According to BNM's Pete Mundo, Ron DeSantis sounds an awful lot like someone who is gearing up for something bigger than “just” being the Governor of Florida.

With Sterling out of the booth for those games, opportunities to fill-in will present themselves to a few broadcasters. The opportunity is awesome, but so is the task of ‘sitting in’ for a legendary play-by-play announcer.

"It doesn't matter if it's this industry or it's a medical device industry. It's always is always evolving and always changing. There's always going to be a competitor that's going to come in and it's going to shake things up, and you always have to be on your toes."

Barrett News Media was honored to interview two longtime news/talk programmers in WBT's Mike Schaefer in Charlotte and KMBZ's Alan Furst in Kansas City.