Super Bowl Week Success Is About What You Do, Not Where You Are
“We're coming to the party, but our section of the party is going to be the most fun section of the party. It's going to be where real fans want to come and hang out.”
FOX’s Faith in Kevin Burkhardt Paid Off
FOX could have played it safe and hired the legendary Al Michaels. Instead, it took the leap of faith with Burkhardt, and it paid off.
FOX’s Super Bowl Crew Ready for Its Biggest Test Yet
"This team isn’t just fueled by stories. It is fueled by relationships."
News/Talk Doesn’t Have a Radio Row, And Hopefully Never Will
Let’s try to avoid creating one at all costs.
Want Big Revenue in 2023? Think Small
"Small independent businesses under fifty employees are the best targets to find a radio budget on the increase."
Will Tom Brady Make 3 a Crowd In the Broadcast Booth?
"Bottom line - will either analyst thrive in a crowded booth?"
Radio Row Is One of The Worst Weeks For Our Listeners
Radio Row is a great opportunity for hosts, PDs, and executives. But it isn't an inherently great opportunity for your listeners.
What Are The Right Social Media Answers For Sports Radio?
"What are the limits of social media for radio brands? Are there any?"
Unlike Tony Romo, News/Talk Hosts Can’t Become Complacent
If they can tell you’re mailing it in, not prepared and, as a result, less entertaining, you’ve let them down.
Do You Have Affirmations Of Gratitude?
"We are told to be grateful for what we have and remember it could be worse. That feels like a really low bar, right?"
