Columns

I am not saying to ignore the State of the Union. But we should all be focused on the biggest story, and that could be the State of the Union. More than likely, there will be something else.

"Music radio always grows when an individual is willing to risk a little discomfort for new music discovery. If radio wants to matter tomorrow — or today — it can’t just reflect pop culture. Radio has to create it."

"A total of One Hundred and Eleven (111) Alternative radio shows appeared on ballots turned in by our voters."

"A total of fifty six (56) Alternative radio program directors appeared on ballots turned in by our voters."

"If the league aggressively markets the rivalries born in Milan Cortina, the personalities that emerged on the Olympic stage and the playoff races about to heat up back home, this can become more than a two-week spike. It can become a bridge."

"Mark Pope's message was fundamental: choose substance over shortcuts. Authenticity over gimmicks. Long-term trust over short-term validation."

Should AI-mediated reach be counted? My initial reaction is a qualified yes, but with conditions.

Look around the cable news landscape, and one thing becomes abundantly clear: familiarity matters.

The simple fact is big hits do not burn. And today, my proof comes from outside the industry.

"What ESPN is betting on isn’t a one-for-one trade in raw audience. It’s momentum. It’s trajectory. It’s cultural currency. Women’s sports are no longer a novelty — they are appointment viewing for a growing, younger, and more engaged audience."