Stealing a Page from Weezer’s Social Media Playbook
At times, social media can make you feel like you're swimming in a sewer. But when the space is used properly, it can make...
A Cold Dose of Radio Reality: Sales Remix
This week, I’m going to attempt to be the first person, I think, to ever write a column-in-a-column (this has probably been done thousands...
The Cold Dose of Radio Reality
It's hard sometimes not to become jaded if you work in the radio business. The more time you spend time in it, the more...
ABC: Always Be ‘Crootin
If you aren’t helping recruit and train new people, then you’re part of the problem.
I just wanted to throw it out there and make...
Live Events Present Sales Options
I love this time of year. Summertime and sunshine make people happier and when people are happier, they’re more willing to spend money on...
The Risks and Rewards of Playing to Win
It's been said many times that you don't win in sports radio without great talent. It helps that our subject matter is important to...
Hosting in Markets with No Professional Teams
Hosting a sports radio program in a market with professional teams makes the job less difficult. Each day you're provided with local content from...
A Passion or a Sickness?
What in the world is wrong with us?
I mean, seriously. Do you realize how many other jobs there are out there that require so...
Identifying The Decision Maker
Tell me if this one has ever happened to you. You called a restaurant and asked for the person in charge of buying the...
Rome Deserves Call From The National Radio Hall of Fame
As sports fans, we often rely on the eye test to tell us if someone is a hall of famer. Stats provide evidence of...
