Tag: 610 Sports

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Why Sports Radio Cannot Ignore The FIFA World Cup This Summer

"When millions of people are tuning in to the biggest sporting event on the planet, hosted in your own backyard, sports radio doesn't have the luxury of pretending it isn't happening."

Ten Years Of Locked On: The Rise of a Podcast Empire Eyeing Its Next Chapter

"There's a tendency that businesses have to hold things close to the vest... David and I don't believe that's a good strategy. Telling our story is important for everyone involved with Locked On."

Talk Radio Hosts Should Ask This One Question After Every Show

What piece of information, what opinion, what story did you share that someone felt so moved by that they'd bring it up with a coworker or fire off a text about it? If the honest answer is "I don't know," that's the problem worth solving.

Greg FM: Because Nobody Ever Requested “15 Songs In A Row”

"It offers a voice that reminds the listener that somebody is actually there."

The Top 20 Mid Market Program Director’s of 2017 Are…

Much of the focus of the BSM Top 20 in sports radio revolves around the on-air talent. For good reason, they're the people who...

The Top 20 Mid-Market Morning Shows of 2017 Are…

The wait is over. It’s time to reveal the sports radio format’s Top 20 Mid Market morning shows of 2017. Before we get started,...

Radio Works

You did all the work. You saw the billboard on the highway and emailed yourself to call the prospect. You found a way through...

Welcome To Your First Day in Radio

Do you remember your first day in radio? I remember mine like it was yesterday. It was the summer between my freshman and sophomore year...

Make More Presentations

"There isn't a sales problem in the world that can't be cured by more presentations! More presentations equals more sales! Period. Ask and I...

Q & A with Matt Hochman of WEEI

When you look for a sports media seller to profile, you might as well start with one of the most experienced. Matt Hochman started...

Great Content Attracts Advertisers

I assume a lot of us in sports media sales start our day’s the same way - by perusing industry news. I get daily...

Help Wanted

A few years ago, I added the words “always hiring great sales talent” to my LinkedIn profile. Since that time, I have had exactly...

The Playbook

The playbook. In football, it tells the story and all of the secrets are stored in it. In sports media sales there are no secrets, but...

Winning and Losing

Do you love to win or do you hate to lose? I remember being asked this question in an interview once when I was younger....

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Ten Years Of Locked On: The Rise of a Podcast Empire Eyeing Its Next Chapter

"There's a tendency that businesses have to hold things close to the vest... David and I don't believe that's a good strategy. Telling our story is important for everyone involved with Locked On."

Talk Radio Hosts Should Ask This One Question After Every Show

What piece of information, what opinion, what story did you share that someone felt so moved by that they'd bring it up with a coworker or fire off a text about it? If the honest answer is "I don't know," that's the problem worth solving.

Greg FM: Because Nobody Ever Requested “15 Songs In A Row”

"It offers a voice that reminds the listener that somebody is actually there."

Inside Manraze: How Def Leppard and Sex Pistols Members Formed a Trio

"Oh, he's in that bloody heavy metal band"