Tag: AM Radio
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How to Build a News/Talk Radio Brand That Actually Means Something
Considering that there are millions of distractions, what is your unique market position? I will give you a hint: Your unique market position should center on your opinions and observations.
What News/Talk Radio Can Learn from FOX News’ Record-Breaking Run
Personality-driven content is a major reason for Fox's continued success.
The One Habit That’s Made Me a Better Radio Program Director
Most people are myopic. They are only focused on what is in front of them. It is a tough concept to teach and even harder to understand.
The One Trait Nearly Every National News/Talk Radio Host Share
I'm not saying this is the key to getting to the top. But I'm also not saying it doesn't hurt to have this quality.
Google Search Data Doesn’t Lie: Here’s What the News/Talk Radio Audience Really Wants
I am telling you that being the one-stop information shop is not a winning strategy for your show. It is about your opinion and observations.
Why News/Talk Radio Needs Its Own Old School vs. New School Debate
As has been written about and discussed plenty on Barrett Media and elsewhere this week regarding the sports radio wars between the "old school"...
Clay Travis: ‘Bad For Free Speech, Bad For Privacy, Bad for Public Safety’ to Remove AM Radio From New Vehicles
"If left unchecked, you may very well be forced onto platforms that monitor you. That’s bad for free speech, it’s bad for privacy, and it’s bad for public safety."
News/Talk Radio Has a Blind Spot and It’s Costing You Listeners
There is more to life than the news cycle, the president's latest social media post, those rascally Democrats, and other frequent topics.
Radio’s Reach Is Real — Here’s How Not to Waste It
This data doesn't mean we can take our foot off the pedal when it comes to expanding our brand across various digital platforms.
Are Radio Leaders in Tune with What Actually Matters to Employees?
I think there's a giant disconnect between what radio leaders think employees want and what they actually value.