Tag: AM Radio
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Why Appointment Listening Is Still Critical for News/Talk Radio Success
If you are not grabbing your listener’s attention immediately, you’re going to be ignored.
Maybe It’s Time to Start a ‘Let AM Radio Die’ Campaign
If you want to put your money into an AM station, go ahead, have at it.
What Donald Trump Can Teach News/Talk Radio Hosts About Loosening Up
When the President of the United States, who is making decisions that will affect the world for decades to come, is looser than you, there's a problem here.
6 Attributes News/Talk Radio Must Reinforce to Stay on Top
Are you hitting these sweet spots?
A Guide to Help News/Talk Radio Leaders Overcome Obstacles
Figure out strategies to deal with these challenges.
How Ray Stevens Hit the Streets of Chicago to Grow Ratings and Revenue for WLS-AM 890
"That's an important element in a day and age when marketing dollars aren't so readily available."
Classic Country 1370 KSOP Salt Lake City Is Going Dark
According to reporting from RadioInsight, after 70 years of playing Country music, 1370 Salt Lake City will go dark on Monday. (6/2). The station, founded...
Tom Griswold Shares How ‘The Bob & Tom Show’ Created a Hit With ‘Live Jingle Day’
“The idea of this was that we wrote original jingles for each one of the 12 clients. We spent some time the month prior writing different types of jingles."
How News/Talk Radio Stations Can Improve Severe Weather Coverage
Weather coverage perhaps has the most impact on the safety of anything that we do.
What the NFL Can Teach News/Talk Radio About Staying Relevant
It’s not good enough to just assume that ratings may not be as strong in non-election years.