Tag: AM Radio

“We believe that music creators should be paid fairly for the use of their work by all platforms that use music as a draw to attract audiences and advertising dollars.”

Obviously, your station’s spot load and corporate initiatives may dictate promo schedules. Including promos that repeat in rotation, I have approximately 50 promos in that rotator.

I may be living in some sort of fantasyland that I frequently rail about in these columns. I don’t believe that these special moments are unusual or examples of confirmation bias. This is real life.

Too much familiarity can create an inside conversation that loyal P1 listeners will get but that will be difficult for non-regular listeners to follow. Our shows should always be designed around what the target audience is experiencing, discussing, and feeling.

I can acknowledge the impact of all of them in my lifetime. I'd have to put them at the top of any list.

We live in an on-demand world. People expect immediate information, and with their cell phones, they can get it.

AM's demise is connected to terrible content. Can AM rise again? It's all about content.

Over the past few years, we've heard a lot about what's next. What's next in audio, what's next in content creation, what's next in...

"You can’t argue that AM radio matters to local communities while replacing local voices with centralized programming. You can’t tell listeners that the AM band is still relevant while giving them fewer reasons to tune in."

It is estimated that 50-plus million Americans play fantasy football. Of that 50,000,000 figure, 65% are men. The players are affluent as well. These two stats mirror your audience.