Tag: AM Radio

We can pretend there's some random revitalization on the way. Vintage and nostalgia are absolutely having a moment with younger demographics right now -- except for AM radio. They don't care about it, and let's face it: they're never going to.

I hate to hit you with this truth bomb: we are all replaceable. It is show business.

The numbers don't lie, and right now, they're not flattering.

Hey, news/talk — if your focus is on pleasing the people who have been there since the ’90s, you will always be shrinking.

At its very core, a listener scrolling through podcast episodes is making a direct choice, and you're now armed with clear data showing you what hundreds or thousands of your listeners prefer.

Bring your perspective, your pacing, your instincts. If that means the show sounds different for a day or a week, that's not a failure.

Considering that there are millions of distractions, what is your unique market position? I will give you a hint: Your unique market position should center on your opinions and observations.

Personality-driven content is a major reason for Fox's continued success.

Most people are myopic. They are only focused on what is in front of them. It is a tough concept to teach and even harder to understand.

I'm not saying this is the key to getting to the top. But I'm also not saying it doesn't hurt to have this quality.