Tag: barrett media
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Why Radio Must Reclaim Political Advertising Before It’s Too Late
Collectively, we need to do a better job explaining what makes our medium appealing to politicians and their ad buyers.
If You Can’t Sell the Rock Radio Brand, Don’t Sell the Rock Radio Brand
Data will remain important for sales. But with more platforms, options, and endless data that isn’t always compatible, the era of purely quantitative selling is fading.
Why Self-Investment Should Never Wait for Anyone Working in Radio
"Self-investment gives you that control back, and that control shouldn’t stop once you have a job."
Why Rich Zeoli Decided to ‘Futureproof’ His Career by Leaving His Full-Time Radio Gig for a New Podcast
"I got the best of both worlds. I'm in the podcast universe as the industry is evolving, and I'm still on classic terrestrial talk radio, which is my true love."
Podcasters Shouldn’t Be Angry That Amy Poehler Won The Golden Globes Best Podcast Award
If podcasters view themselves as media disruptors, isn't it ironic they're upset that someone disrupting the space has been successful?
ESPN VP of News David Kraft Announces Retirement
"I’ve had a fantastic run with ESPN and am proud of what we’ve accomplished — and continue to accomplish on a daily basis — as a newsroom."
FOX Sports Radio Announces Launch Date For ‘Stugotz and Company LIVE’
"I’m super excited for this, although not nearly as excited as my wife is to get me out of the house."
AM 560 The Answer Inks Dan Proft to Multi-Year Extension
"I want to thank AM 560's management, along with our loyal, intelligent listeners and our accomplished and thoughtful guests, for their ongoing support.”
Q104.3 Morning Co-Host Shelli Sonstein Won’t Return to The Jim Kerr Morning Show
"It was a long run, it was an amazing run, and it was one for the books, filled with pages of things that make it all worthwhile."
WBAP Midday Host Casey Bartholomew Exits
"I was informed that I was leaving my job to pursue other opportunities."