Tag: barrett media

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Meet The Leaders: Keith Dakin, SVP Programming, Connoisseur Media

"We’ve done everything we can to establish our footprint in these local markets. Hire OMs and salespeople and make sure we have morning shows. Now we just got to hope it works. It’s been the big experiment to go back to doing radio the way it was."

Pat McAfee Is Having a Howard Stern-Like Impact on Sports Media

"Howard Stern faced plenty of the same criticism throughout his career. He wasn't universally loved, nor did he need to be. He understood how to make people pay attention, and McAfee has figured out how to do the same in a different era."

The Industry According to: Alex Whiley, Glassnote Records,

Thank you for checking out The Industry According To....

How Conrad Thompson Used Wrestling Nostalgia To Build a Podcasting Empire

"The big challenge with mainstream media is monetizing advertising for wrestling. There is a perception that wrestling fans are low class, uneducated, and low income. That's not reality. I can tell you firsthand because I've done thousands of mortgages for fans of my podcasts."

Go Country 105 Adds Backstage Country With Eliana Smith

The show will air weekdays from 7 pm to midnight.

Greg Beharrell Joins 101.5 Big FM Bakersfield For PM Drive

YEA Media Group’s “Greg Beharrell Show has been added to afternoons at Adult Hits 101.5 Big FM Bakersfield.

Logan Paul Podcast ‘IMPAULSIVE’ Joins WWE, Fanatics Digital Lineup

"IMPAULSIVE will continue to be distributed through its own YouTube channel and audio platforms. However, the show will now benefit from enhanced promotional backing from both WWE and Fanatics."

One-Year Later, Barrett Media is Still Learning What Music Radio Professionals Value Most

"With a year under our belts as of tomorrow, I'd love to hear from folks at record labels and music radio stations to make our music/radio coverage stronger."

WWE Is Squandering Opportunity With ‘Saturday Night’s Main Event’ on NBC

"The advertisement on Saturday Night's Main Event should be the WWE. Instead viewers were treated to ads surrounding medications, life insurance, and the latest food and drink sensations"

BOB-FM’s Howard Kroeger: ‘We Regulate Creativity’

After doing this for 23 years, he says one of the secrets his team has learned is how to “regulate creativity,” putting their writing onto a schedule.

How Curtis Sliwa Scratches the Radio Itch During Campaign for NYC Mayor

"I'm synonymous with radio. So, clearly, I have an audience that's grown up with me."

20 Brands In 20 Days: Ashley Morrison, US 103.5 Tampa

"Our station ID is “Tampa Bay's Number One For New Country.” We try and own those new artists."

The Watch: NBC Nightly News with Tom Llamas

Llamas had the unenviable task of replacing "The most trusted man in news", Lester Holt. Let's check in and see how that's going.

How Local Knowledge Separates Great Radio Talent from Out-of-Mark Hosts

While the internet helps with that research, you really have to go out and experience regular daily life for a while to get enough local knowledge to sound like a local.

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Pat McAfee Is Having a Howard Stern-Like Impact on Sports Media

"Howard Stern faced plenty of the same criticism throughout his career. He wasn't universally loved, nor did he need to be. He understood how to make people pay attention, and McAfee has figured out how to do the same in a different era."

The Industry According to: Alex Whiley, Glassnote Records,

Thank you for checking out The Industry According To....

How Conrad Thompson Used Wrestling Nostalgia To Build a Podcasting Empire

"The big challenge with mainstream media is monetizing advertising for wrestling. There is a perception that wrestling fans are low class, uneducated, and low income. That's not reality. I can tell you firsthand because I've done thousands of mortgages for fans of my podcasts."

10 Thoughts from 13 Years of Radio Consulting

When I was going to Michigan State, radio station...