Tag: barrett media

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The Return To KNBR I Never Saw Coming

"I'm excited to be back in the game, grateful for another opportunity. I'm confident I can earn the trust of Bay Area listeners all over again. More than anything, I'm hopeful my friend Greg Papa wins the only battle that really matters."

20 Brands In 20 Days: Mike Street, WPGC, Washington D.C.

"For a while, especially with mainstream hip hop and R&B, if it was new, you could just play it and it worked. But you have to be a bit more discerning these days."

Spotify’s Skip Ahead Feature Isn’t The Threat Podcasting Thinks It Is

"If a single button is enough to break the relationship between a creator and an audience, then that relationship probably wasn't as strong as we thought."

38 Years After Rush Limbaugh, Is News/Talk Radio Stuck in the Past?

Some may interpret my conclusion as a slight against Limbaugh. Actually, it's the opposite — it's admiration for what Limbaugh built: a wildly successful format across the country. But at the same time, it feels like there hasn't been much, if any, evolution over four decades.

Radio Job Promotions Aren’t What They Used to Be or What They Appear to Be

I was on LinkedIn the other day and saw where a Market Manager for a large radio company announced they had gotten a ‘promotion.’...

News Talk Radio Has 60 Days to Shine Until Election Day

We have hit the 60-day countdown to the “Most Important Election of our Lives!”  Too cliche? Of course. Every election is billed that way. But...

Rock Radio Goes to the Dogs Part 1 of 2

“How do people remember your station – PPM? Diary?” she asks. “There’s no better way than to have people look at their animal and remember every time how they got it.

Advertising Categories for News/Talk Radio

This week, Barrett Media is all about the BNM Summit. While excellent information was presented on how to hunt for political dollars and growing...

Nash 97.3 Is Des Moines’ Home For Country Music

“We have a team of seasoned veterans that really do enjoy getting out in the market and meeting people.”

‘The Lex & Terry Radio Network’ is a Happy Accident

Lex and Terry came together by accident, according to Terry. “Lex and I met at a party in Los Angeles. Lex was some bigwig at Album Network, and I had recently got out of radio to do standup and some acting.

Another All Tay Tay, All The Time, Comes To Peoria

The company had been simulcasting both 95.5 and 104.3 with Top 40 WPIA (98.5 Kiss FM).

‘The John Boy & Billy Big Show’ Renew With Premiere Networks

"They have been an integral part of our show's success since the early 2000s, and we're thrilled they've asked us to keep doing...whatever the heck it is that we do.”

Charlamagne Tha God Announces Fourth Annual Mental Wealth Expo

“As we gear up for the Mental Wealth Expo 2024, my excitement is through the roof. Partnering with iHeartRadio for this fourth year to invest in our mental wealth fills me with immense pride."

Stroke Mastro Joins “Morning Movement’ At ‘99 Rock’ Fort Walton Beach, FL

It’s a return to Florida for Mastro, who spent 13 years at Magic Broadcasting’s Rock WYYX (97X)/Panama City, where he served as morning host and Program Director.

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20 Brands In 20 Days: Mike Street, WPGC, Washington D.C.

"For a while, especially with mainstream hip hop and R&B, if it was new, you could just play it and it worked. But you have to be a bit more discerning these days."

Spotify’s Skip Ahead Feature Isn’t The Threat Podcasting Thinks It Is

"If a single button is enough to break the relationship between a creator and an audience, then that relationship probably wasn't as strong as we thought."

38 Years After Rush Limbaugh, Is News/Talk Radio Stuck in the Past?

Some may interpret my conclusion as a slight against Limbaugh. Actually, it's the opposite — it's admiration for what Limbaugh built: a wildly successful format across the country. But at the same time, it feels like there hasn't been much, if any, evolution over four decades.

Lynn Barstow: Alternative Radio Programming Legend

"The station does enjoy top of mind awareness from having that tentpole morning show. It gives us a connection to the audience that just being a music jukebox can't provide."