"I have been offered a job at Barstool Sports in the Chicago office. I'm very grateful to Dave (Portnoy) and Dan (Katz) for the incredible opportunity, and I'm going to chase it.”
In an era when radio companies aren't spending big money on billboards or, honestly, any other cross-promotional media opportunities, it is on the station and the talent to find those opportunities themselves.
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."