Tag: BSM
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Don’t Shoot The Messengers For Executive Decisions
"These younger employees have learned faster, more, and differently than any baby boomer. They know better."
What Hiring Managers Want To Hear On Your Play By Play Demo
"It’s a difficult task to produce your specific demo for your specific sport. That’s understood. Nobody said this was going to be easy."
Anatomy of an Analyst: Chris Webber
"Webber has the “it” factor when it comes to being an analyst. Knowledge of the game, personality and the ability to articulate what he sees in a concise manner."
How Do We Sell Local Podcasts?
"The pod listener is not only loyal to the talent but to the advertiser as well. The listener knows without the advertiser their favorite pod probably wouldn't exist and they want to show support."
Positivity, Preparation and Perseverance Are Essential For Chuck Swirsky
"I want to continue broadcasting Bulls ball until the day they tell me to take my Spalding and go home."
Use Tom Brady’s Mental Toughness Tricks To Become A Better Seller
"Finding new business, renewing old business, or upselling current clients are the same as exercising, eliminating alcohol and sweets. It’s never too late and never look back."
The 5 (or 6) Best Hometown Radio Calls In Super Bowl History
"I tried to narrow it down to 5, but it just couldn’t be done."
What Does The BSM Top 20 Mean To The Sales Staff?
"Promoting awards your station's or personalities' wins is good business. It helps create a reputation of excellence and advertisers want to identify with that."
Anatomy of a Broadcaster: Gus Johnson
"The man has a way with words when describing big plays during the course of a game."