Tag: BSM
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What’s The Risk?
"If you want to climb the ladder at your station or group and want to know what it is going to take, why not ask?"
Anatomy of an Analyst: Eddie Olczyk
"Olczyk appeals to all ages of fans, especially the younger ones, because he gears a lot of his analysis to the youth hockey players. Some may find it hokey, but in truth it’s great for hockey."
4 Things You Can Do Now To Be a Better Seller
"The pandemic is on and we still have to deliver sales."
The Production Staff Is As Essential As Anyone On TV
"They are not front and center “talent”, but the show has a hard time going on without them. Trust me."
You Don’t Have To Know A Man To Know His Influence
"I hope you think about hiring a former athlete when you go recruiting for account executives. You may just find the next Bob McCurdy."
The Presidential Candidates Of The Play-By-Play World
"The undertaking was a little more daunting than I thought it might have been."
Nielsen Needs Cash And That’s Gonna Cost You
"Will agencies pony up in a pandemic challenged economy? I have my doubts."
Inside A Baseball Broadcast Booth During Covid
"Our collective thought was not to complain about it, but to keep it light. After all baseball was being played, we were calling games and that’s really all that mattered."
Where Did All The Campaign Cash Go In Radio?
Here comes the election. And there goes the political billing that came with it.
So, what happened? I spoke with some sales executives in...
Dave Greene Is Always Trying To Reach More People
"The first part of added value needs to be YOU.”