Tag: BSM

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CNN Poll Finds Fox News Most Trusted Political Brand in TV

The data from SSRS and CNN comes after a Reuters survey showed that only 33% trusted Fox News.

Sticks Media Loses WLGR As Border Media Reacquires Station

"We view it as a great opportunity to invest our resources and long-term vision into the station."

DAZN Reportedly Restructuring For Potential Outside Investment, Initial Public Offering

"DAZN has been expanding aggressively — merging with ViewLift, a leading provider of streaming and digital solutions deeply embedded in U.S. sports, signaling clear ambitions to break into American local sports markets."

Rumble Completes Acquisition of Northern Data, Adding AI Division to Parent Company

RUM Group has previously operated the Rumble digital video...

5 Podcasts in 5 Days: Most Valuable Podcast

"Jay Soderberg offers his assessment of the Most Valuable Podcast"

5 Podcasts in 5 Days: The GM Shuffle

"Jay Soderberg spends day two dissecting 'The GM Shuffle' as part of '5 Podcasts in 5 Days'."

5 Podcasts in 5 Days: Mystery Crate

"Jay Soderberg offers his assessment of 'Mystery Crate' as part of our '5 Podcasts in 5 Days' project."

Do You Know The Talent You’re Selling?

"If you don’t know these answers about everyone you sell, stop right now. Send them an email that says you want to take them out to breakfast, lunch, for coffee, for a cocktail, whatever."

NBA Free Agency Provides 4 Valuable Lessons For Brands

"This column isn't about my deflated enthusiasm towards the New York Knicks. It's about 4 key lessons for sports media brands tied to NBA free agency."

Meet The Sales Staff: Mark Miller

"I don’t think I’m the Mick Jagger of sales, but I still like the chase and I still have the energy and the drive to make money. That’s what motivates me."

BSM’s 2019 Sports TV Draft: The Top 30 Shows of All-Time

"30 sports media writers, former TV execs, and social media personalities helped draft the Top 30 sports TV shows of all-time"

You Have To Plan For A Successful Pregame Show

"Plan B’s are sometimes needed. If the subject of Plan A isn’t available, you can’t cancel your pregame show because the first option was a dead end."

Great Answers To Good Questions

"I don’t think selling today is any harder than it was twenty years ago, but I do think that retaining clients is significantly harder than it used to be."

BSM Podcast – Season 4 – Episode 6 – Dan Mason & Bill Adee – VSiN

VSiN's recent announcement to enter the terrestrial radio space and launch the nation's first dedicated network to sports betting has had industry folks buzzing....

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Sticks Media Loses WLGR As Border Media Reacquires Station

"We view it as a great opportunity to invest our resources and long-term vision into the station."

DAZN Reportedly Restructuring For Potential Outside Investment, Initial Public Offering

"DAZN has been expanding aggressively — merging with ViewLift, a leading provider of streaming and digital solutions deeply embedded in U.S. sports, signaling clear ambitions to break into American local sports markets."

Rumble Completes Acquisition of Northern Data, Adding AI Division to Parent Company

RUM Group has previously operated the Rumble digital video...

Approaching the Summit: Mark Simone, 710 WOR

"You have the smartest broadcasting executives and the greatest air talent. We can all learn from each other. We all borrow from each other. Getting together is a lot like the developers' conferences in the tech world. That's what this is. It's where we come up with ideas and move the business forward."