Tag: chad rufer

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The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

Pat Still Announces Upcoming Retirement From Radio April 17

Music BMM Staff BMM Staff -
"It’s been a long, wonderful ride here at KNCI."

Meet The Music Directors: Sonia Jimenez 105.1 KNCI Sacramento

Radio Jeff Lynn Jeff Lynn -
"I come from Rhythm and Pop. I love the format so much. It's refreshing to me. I wish I had done it many years earlier.”

105.1 KNCI Sacramento’s Country in the Park Draws 38,000

Radio BMM Staff BMM Staff -
New Country 105.1 KNCI Sacramento celebrated the 25th anniversary of its Country in the Park Music Festival this past weekend.

Tom Mailey Is Retiring At New Country 105.1 Sacramento

Radio BMM Staff BMM Staff -
Mailey has been part of the “Pat, Tom & Cody” since 1992.

Tips On Show Prep And Creating Great Local Content

Columns Jeff Lynn Jeff Lynn -
“Are you asking yourself (and your team members), what can we do to build a personal connection with our audience? How can we get them to relate to us and be entertained at the same time? " - Chad Rufer

Barrett Media’s Top 20 Country Radio Program Directors of 2024

2024 Jason Barrett Jason Barrett -
"66 Country radio program directors received votes on ballots turned in by our voters. 19 earned at least one 1st place vote"

What Are Music Radio’s Biggest Wishes For 2025

Columns Jeff Lynn Jeff Lynn -
With 2025 looming, I ask some radio industry leaders about their biggest wishes for the coming year.

20 Brands In 20 Days: Chad Rufer, Mix 96, Sacramento

20 Brands in 20 Days Jeff Lynn Jeff Lynn -
It's certainly not brain surgery to see that one sits on the top end of adults 25-54 and one sits on the bottom end of adults 25-54, kind of protecting each other.

Sactown Sports Expands Local Lineup With The Addition of ‘Deuce & Mo’ in Middays

Radio BSM Staff BSM Staff -
"Being able to bring their brand to Sactown Sports as we extend our live sports coverage from 6am to 6pm every day is very exciting."

Brian Gebhardt to Serve as Program Director of Sactown Sports 1140

Radio BSM Staff BSM Staff -
"Learning under skilled leaders such as Terry Foxx, Sean Thompson, Reggie Rouse, and Mike Conti helped prepare Gebhardt for the next step."

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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

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"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."