Digital platforms reward one thing above almost everything else: a glimpse into how the sausage gets made. I’ve written about this before, and the principle hasn’t changed. People who love your brand want to know everything about it.
"I’ve been in the business for fifty years and have been around some great sports teams, memories and personalities. Why not just go back and reconnect with all these moments and people?"
"If Griffin truly wants to champion sports journalism, his fight shouldn't be with the people entertaining audiences. It should be with the companies that decided entertainment was the better business model in the first place."
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"One of the things that stifles the advancement and change in the way we deliver a station's sound is the fact that we're so busy cranking it out that nobody has time to rewrite the rules."
Cumulus Media and Westwood One's Audio Active Group recently released eight outdated perceptions about AM/FM held by many advertisers and media agencies. They used insights...
"While the advertising outlook remains uncertain, our advertisers continue to be focused on when – not if – they’re going to return to more typical spending levels."
Digital platforms reward one thing above almost everything else: a glimpse into how the sausage gets made. I’ve written about this before, and the principle hasn’t changed. People who love your brand want to know everything about it.
"I’ve been in the business for fifty years and have been around some great sports teams, memories and personalities. Why not just go back and reconnect with all these moments and people?"
"If Griffin truly wants to champion sports journalism, his fight shouldn't be with the people entertaining audiences. It should be with the companies that decided entertainment was the better business model in the first place."
"In a business where so much of the attention goes to what's struggling — the layoffs, the consolidation, the ratings that slipped — this is a night that points the spotlight at people doing exceptional work."