Tag: Garrett Searight
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Why Radio Needs to Embrace a Subscription Model for Digital Content
Radio, meanwhile, has leaned on a single revenue stream for decades: advertising. That's it. That's the model. It's outdated. And most know it. So, how do we change it?
Two Years Later, Audacy’s WCBS 880 Decision Looks Smarter Than Ever
Two years later, the numbers back up the decision. Audacy's willingness to partner across the industry has paid dividends well beyond New York.
When Will Other TV Networks Copy Fox News’ YouTube Strategy?
Clips aren't just filler content. They're the front porch to everything else a network produces. A well-placed clip welcomes a viewer in, and if that viewer likes what they see, they'll walk through the front door.
CNN’s Independence Day Coverage Shows Network’s Live Event Strength
Live event programming is a different animal, and CNN has quietly become one of the best in the business at it.
Glenn Beck, Shannon Bream Imagine Interviewing the Founding Fathers
"I'd like to do an interview with Ben Franklin on that."
Chris Oliviero’s Risk-Taking Advice Is a Lesson for All of Radio
Taking a chance is almost always a good thing, even when it doesn't feel that way in the moment. So many people treat failure like the worst possible outcome.
News/Talk Radio Can’t Afford to Treat Digital as an Afterthought Anymore
The shift to digital isn't some looming threat anymore — it already happened, and a lot of the format missed the boat. Now stations need to swim to catch up.
Could MS NOW’s Podcast-on-Cable Strategy Change the Weekend News Landscape?
It's familiar talent, engaging conversation, and low overhead. That combination is essentially a gift to a cable programmer trying to stretch a budget.
iHeartMedia Cuts Expose Radio’s Biggest Lie
Let's drop the "content is king" mythology once and for all — because it doesn't hold up under scrutiny.
Chris Krok Shares the Secrets Behind His Growing Fill-In Radio Career
"I don't come in trying to change everything. I come in trying to make the show run smoothly."