Tag: Hot AC

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The Industry According to Gary Jay, Land Shark Promotion Studio

"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

Why Hot AC Stations Need Personality To Play Through the Playlist

"Instead of saying 'shut up and play the music,' the better approach is 'make it matter'"

A HOT-AC Programmers Playbook To Play The Hits During Q4

"In the end, finding Adult Pop hits in Q4 is about balance"

Why Hot-AC Program Directors and GMs Must Replace Hype With Authenticity

"A compelling morning show, strong music mix, and meaningful giveaways don’t need to be oversold, they carry their own weight."

Why Your Hot AC Station Should Be More Personality, Less Jukebox

"If a listener just wants music, they’re not coming to radio anymore"

Hits On The Horizon: Lady Gaga, Alabama Shakes, and Thomas Rhett

"Let’s take a look at music that should be on your radar for airplay consideration this week"

How Tempo and Flow Drive Hot AC Radio Success

Programmers must pay close attention not only to the songs themselves, but also to how they are sequenced.

Hot AC Success on a Budget: Music & Promo Hacks

You don’t need a massive budget to achieve meaningful music research and compelling promotions. What you need is creativity, digital savvy, community connections, and strategic focus.

Radio in the Age of TikTok: Why Quick, Clear Openings Win More Listeners in Hot AC

In the battle for attention, brevity is power. Say it quickly, say it clearly, and say it in a way that makes the listener want more.

Why Countdowns & Specialty Content Still Matter in Hot AC Radio

In a world of on-demand streaming and personalized playlists, it may seem counterintuitive that something as traditional as a countdown still holds water, but it does.

Kannon Debuts New Weekday Show for Top 40 & Hot AC

“The Kannon Show” is designed to blend with existing music programming.

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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."