Tag: Instagram
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Why News/Talk Radio Hosts Should Care More About Nielsen Than Instagram Likes
Significance for many is based on comments, likes and shares. In news/talk radio, we are measured by revenue and ratings. Our feedback is not necessarily immediate.
Sports Radio Continues To Play the Wrong Social Media Game
"Make no mistake: the next generation of sports fans isn’t choosing between AM, FM, or even streams. They’re choosing between personalities, access, and interaction. Increasingly, that decision is happening on YouTube."
Sports Radio’s AI Debate Is Missing the Bigger Picture When Mistakes Occur
"AI isn’t the enemy, but it isn’t the savior either. It’s simply the latest extension of what radio has always done best—adapt. The brands that win won’t be the ones that avoid AI out of fear of being “caught.”
32% of Americans Say Social Media More Relevant Than Traditional Media, Deloitte Data Shows
33% of consumers added that they feel "a stronger personal connection" to social media creators than to TV personalities or actors.
Social Media is Dead: Here’s What Replaced It, And Why That’s Bad for News Media
The good news? There's really only one problem with this. The bad news? That problem is gigantic.
Facebook Launches New Monetization Program to Compete with TikTok and YouTube
"This is something that is addressing a lot of feedback that we’ve heard from established creators who we’ve tried to entice, or have been interested in coming on board.”
Emily Jones Departs Texas Rangers Broadcasts After More Than Two Decades
"Emily has always been a valued member of the broadcast team and she was there to cover some of the biggest moments in team history."
The Social Media Struggle News/Talk Radio Hosts Must Learn to Live With
Everyone has access to sharing their opinion on any topic at every moment of every day. That isn't always a good thing.
Ryen Russillo Apologizes for Graphic Photo Posted Unknowingly on Instagram
"I don’t know what happened and I’m sorry that it did."
How the Super Bowl Halftime Show Is a Shared Experience for Radio To Capture
"Your audience will be watching the Super Bowl. Leverage that many will also be using social media during the game and the halftime show to your station’s advantage."