Tag: Instagram

Browse our Latest articles!

The Industry According to Gary Jay, Land Shark Promotion Studio

"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

7 Ways Hot AC Radio Can Adapt To On-Demand Culture

In today’s fast-paced digital age, the rise of streaming platforms, satellite radio, and on-demand media consumption has changed how audiences engage with content.

The New 96.5 Philadelphia Is Shuffling Its On-Air Lineup

Current morning man Michael Bennett will shift from mornings to afternoons. He had been hosting mornings for the past four years and has been with the station for twelve years.

Mike Peterson: Alice 105.9 Has Always Been About Personality

“Our personalities on Alice are the reason that Alice exists. Way back when Alice was first introduced, it was designed with a personality-first, music-second, strategic mindset."

Nikki Nite Knows the Battle For Time and Attention is Tougher Than Ever For Radio

"Anybody can play a Taylor Swift song, but not anybody can talk about Taylor Swift in the same way a particular personality would.”

How Phil Mackey Digitally Evolved Sports Radio Into SKOR North

“We've got to think more about content and brand across all of the platforms, even if radio remains our core business and our legacy business.”

The Generational Top 40 Gap: Why Your Radio Station Is Bleeding Listeners

"The real problem isn't age, it's arrogance."

Jacobs Media To Deliver The Results Of Techsurvey 2025

Jacobs Media is set to reveal the findings of Techsurvey 2025. The free webinar on Tuesday, April 15.

Radio Must Meet the Audience Where They Are and Embrace New Technology

The role of the brand manager lost its shine. Fortunately for current and aspiring programmers, we’re in a content-driven world—and that should be the focus.

4 Tips on How to Handle Social Media As a Media Member and On-Air Talent in 2025

Ask yourself: what is the benefit of arguing with a troll? The answer is nothing.

YouTube Alters Measurement of ‘Shorts’ to Rival TikTok and Instagram Reels

The company is enacting a policy similar to its rivals TikTok and Instagram Reels.

Popular

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."