Tag: Larry Rosin

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The Industry According to Gary Jay, Land Shark Promotion Studio

"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

The Industry According To….Larry Rosin, Edison Research

"Have we created stations that maybe people are less likely to tune out of, but also less like to tune into?"

Edison Research Acquired By SSRS

"We look forward to delivering cutting-edge research in new and evolving areas.”

What the Latest Edison Research Share of Ear Data Means for the Radio Industry

"The variable that matters the most by far, is age. It's like three different worlds."

Digging Through Data: Larry Rosin, Edison Research

Barrett Media is speaking with some of the top media researchers in the field to see what trends stood out in 2024 and what matters most in research for 2025.

Edison Research Provides a Ray of Light for News Talk Radio

As a subject discussed for seemingly decades, News Talk Radio stations need to reach younger generations as they age. There is no question that...

Edison Research Celebrates 30th Anniversary

"We are grateful for your support in reaching this significant milestone!"

Julie Talbott, Kevin DeLany, Steve Moore, Jeff Wade, Larry Rosin and Laura Ivey Join the 2024 BNM Summit Lineup

"We've previously announced 19 top-notch broadcasters for the 2024 BNM Summit. Today, we're adding six more to the list, expanding our speakers group to twenty five."

Edison Research President Larry Rosin: I’d Be Surprised if Podcast Listening Has Hit Peak

"I think there's a good shot that this number will be fully within the nine-figure range come next year.”

Erika Ayers and Spike Eskin Led Barstool Sports and WFAN to Success But Their Exits Raise Questions

"Rod and Spike understand the business. They know people are going to ask these questions."

2024 Edison Research Share of Ear Shows the Good and Bad of Radio’s Future

Radio is seeing a drop-off, but audio consumption isn't in the same boat, and that's a key distinction going forward.

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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."