Tag: Major League Baseball

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ESPN’s Latest Layoffs Continue the Slow Death of Sports Media’s Middle Class

"After 30 years in sports media, the most valuable lesson I've learned is also the simplest. The audience falls in love with people. The business falls in love with numbers, and the numbers always win."

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Shark Week works because it's built, engineered, and marketed

Mike Mulligan: I Want Our Show to Go to Tokyo for MLB Opening Series Next Year

"We’ll do it all – we’ll do it all! We’ll do it live!"

ESPN Launching New Statcast Alternate MLB Broadcast

"In terms of the topics and depth of conversation about the game, it’s kind of a strong divergence from the casual personality-driven approach.”

Listeners Are Heavily Interested in Major League Baseball on the Radio

Over 40% of teams have a double-digit 6+ share, about 50% do a five share or better 6+ and just under half of the teams deliver 50,000 listeners per average game.

2024 MLB All-Star Game Averages 7.6 Million Viewers on FOX Platforms

The 2024 Major League Baseball All-Star Game attained a rise in year-over-year viewership, averaging 7.6 million viewers across FOX platforms. On the FOX Television...

Viewership for 2024 MLB Draft, Home Run Derby Move in Opposite Directions

The Major League Baseball Draft drew its second-best audience on record this past Sunday night, eliciting an average of 863,000 viewers across ESPN and...

Pete Macheska and FOX Sports Will Hit a Milestone at the 2024 MLB All-Star Game

"It’s not like the All-Star Game that we watched when I was a kid where Willie Mays played nine innings or eight innings.”

FOX Sports Announces 2024 MLB All-Star Game Coverage Plans

FOX Sports is broadcasting the MLB All-Star Game for the 25th time in network history and revealed a robust commentary lineup across its platforms.

Todd Frazier Joining ESPN Home Run Derby Broadcast

"These guys have taught me a lot, and now the culmination of me announcing the Home Run Derby, I pinch myself every day."

Greg Amsinger is Thinking Like a Producer on MLB Network

"My role will change to make sure the show stays at a certain level, but I have immense respect for all of these guys."

MLB Putting Microphones on Players Brings Very Little Value to Broadcasts

Right now, baseball’s primary fan issue is its paltry offensive output, not how many words its players speak during live broadcasts.

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The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

Shark Week works because it's built, engineered, and marketed

New Game Lets Radio Pros Win the Ratings War

"The way that the game is developed, the FCC ownership regulations match the time. It gradually loosens to what we have today,"