Tag: Major League Baseball

Browse our Latest articles!

The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

Mike Tirico Hints At Desire To Call His First Major League Baseball Game

"At some point, I'd love to get a couple innings in during my career."

MLB Announces New YouTube Programming Aimed To Bring Kids Closer to the Game

"By creating content specifically designed for kids on a platform where they are already watching, we hope to inspire curiosity, creativity, and a lifelong love of baseball."

How Baseball’s ABS System Is Creating the Drama and Excitement the Sport Needs

"Right now, baseball has something it’s been missing for years: a nightly reason to watch—not just for outcomes, but for moments. Because suddenly, any pitch can flip a game."

Netflix Reveals MLB Opening Night Viewership Figures

"According to Nielsen Big Data + Panel, the game delivered an average minute audience of 3 million U.S. viewers in Live+Same Day viewing."

‘This Week in Baseball’ Returns Streaming Weekly Episodes Exclusively on X

"Bringing back ‘This Week in Baseball’ as an X Original bridges the game’s rich history with today’s real-time conversation."

ESPN’s Jeff Passan Explains Decision To Stay At ESPN, New Podcast, and Challenges of an MLB Insider

"ESPN, regardless of the rights we have, we’re still the best. We still do this better than anyone else, with the best people."

NBC Sports Local MLB Analyst Approach Could Be a Game Changer for All Networks

"If this concept proves successful in year one of NBC Sports’ return to Major League Baseball coverage, it could create one of the most significant ripple effects in sports broadcasting."

MLB on Netflix Proved Fans Who Demand Change Only Want It Until They Receive It

"When Major League Baseball opened the 2026 season on Netflix, the reaction was predictable before the first pitch. This isn’t baseball. This feels weird. What am I watching? You know the song—take me out to the ballgame, buy me some peanuts and… Netflix. Yeah, that part."

Why Netflix’s MLB Debut Should Have The NFL’s Attention

"This wasn’t about pleasing purists. It wasn’t about winning the next morning’s sports media debate. It was about signaling to leagues — especially the NFL — that Netflix is ready to compete on the biggest stage there is."

WFAN’s Gregg Giannotti on Netflix MLB Opening Night Broadcast: “Who Was That For?”

"The WWE guy coming out [saying yeet]… Burt Kreischer coming out and screaming to the crowd? Who’s that for?"

Popular

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."