Tag: Network TV

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The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

Local, Broadcast, Cable TV Advertising Forecasted to Fall 7%, New MoffettNatahanson Data Shows

However, ad-supported connected TV is expected to gain in the coming years, growing from a projected $16 billion in 2025 to $22 billion in 2027.

What CBS Won’t Say About Cancelling ‘The Late Show with Stephen Colbert’

Stephen Colbert ushered in the era of hyper-partisan comedy by bashing Trump. The risk was always that he would alienate half his audience.

Streaming TV Beats Broadcast and Cable TV Combined During May, Nielsen Data Shows

Streaming usage has grown by 71% since 2021, when The Gauge from Nielsen was first unveiled.

Bill O’Reilly: Network Television ‘Done’

"Nobody's watching. It's gone. Over. Stunning."

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Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."