Tag: Nielsen Audio

Browse our Latest articles!

60 Minutes Producer Henry Schuster Exits

0
"I have been thinking about leaving for a while now, and when the opportunity presented itself in February, I took it."

The Industry According to Gary Jay, Land Shark Promotion Studio

0
"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Radio Stations Should Invest in Qualitative Research

Columns Dr. Ed Cohen Dr. Ed Cohen -
After decades in the world of ratings and having studied the history of the business, one thing is clear. There is room for one and...

Nielsen Audio Discovers the Internet…Again!

Business Dr. Ed Cohen Dr. Ed Cohen -
It’s been a while, but the radio industry is being forced to give some attention to the Nielsen radio diary. Yes, the paper diary...

Radio Ratings: A Single Point of Failure

Business Dr. Ed Cohen Dr. Ed Cohen -
Last month, the attorney general of Texas, Ken Paxton, filed a suit against General Motors. Attorney General Paxton has had an interesting history in...

PPM: What About the Children? 

Business Dr. Ed Cohen Dr. Ed Cohen -
When PPM was commercialized in the ‘aughts, a couple of new weighting variables were added. For years, we knew that Arbitron weighted the diary service...

Nielsen 6+ PPM Ratings

Music BMM Staff BMM Staff -
Nielsen has released day two PPM markets 6+

Nielsen Should Change or Remove Its Exempt Stations Policy

Business Dr. Ed Cohen Dr. Ed Cohen -
When considering what to discuss in this column, I’m inclined to occasionally pontificate. You may not agree with my thoughts and that’s fine, but sometimes,...

Radio Station Imaging: When Is It Time to Make Changes?

Columns Peter Thiele Peter Thiele -
Change can certainly be tempting, but how do you determine that it is time to reimage your radio station? I love listening to radio...

Nielsen 12+ June Monthly And Spring 2024 Quarterly Ratings

Music BMM Staff BMM Staff -
Nielsen has released the next round of June Monthly and Spring 2024 quarterly ratings.

Nielsen 12+ June Monthly And Spring 2024 Quarterly Ratings

Music BMM Staff BMM Staff -
Nielsen has released the next round of June Monthly and Spring 2024 quarterly ratings

‘Outliers’ in Nielsen Audio Ratings

Columns Dr. Ed Cohen Dr. Ed Cohen -
Last week, this column explained sampling error. It’s a Survey 101 concept, but rarely considered in the world of ratings. This week, we’ll go through another...
1...345Page 4 of 5

Popular

The Industry According to Gary Jay, Land Shark Promotion Studio

Features 0
"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."