Tag: Nielsen Audio

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David Samson Underestimated What Radio Means to Baseball

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"We don’t need baseball on radio anymore."

Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

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People are tired, man. And oftentimes, the most likely answer is the correct one.

FOX Sports Turned World Series Pregame Coverage Into a Championship Performance

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"In a broadcast where every detail mattered, FOX’s production staff delivered a performance worthy of the game's biggest stage."

Major League Baseball Has a Problem, and the NFL Is Only Part of It

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"Baseball can control whether there are baseball games to watch in 2027. If owners and players can't figure that out, they won't have to worry about the NFL stealing their audience."

Radio Stations Should Invest in Qualitative Research

Columns Dr. Ed Cohen Dr. Ed Cohen -
After decades in the world of ratings and having studied the history of the business, one thing is clear. There is room for one and...

Nielsen Audio Discovers the Internet…Again!

Business Dr. Ed Cohen Dr. Ed Cohen -
It’s been a while, but the radio industry is being forced to give some attention to the Nielsen radio diary. Yes, the paper diary...

Radio Ratings: A Single Point of Failure

Business Dr. Ed Cohen Dr. Ed Cohen -
Last month, the attorney general of Texas, Ken Paxton, filed a suit against General Motors. Attorney General Paxton has had an interesting history in...

PPM: What About the Children? 

Business Dr. Ed Cohen Dr. Ed Cohen -
When PPM was commercialized in the ‘aughts, a couple of new weighting variables were added. For years, we knew that Arbitron weighted the diary service...

Nielsen 6+ PPM Ratings

Music BMM Staff BMM Staff -
Nielsen has released day two PPM markets 6+

Nielsen Should Change or Remove Its Exempt Stations Policy

Business Dr. Ed Cohen Dr. Ed Cohen -
When considering what to discuss in this column, I’m inclined to occasionally pontificate. You may not agree with my thoughts and that’s fine, but sometimes,...

Radio Station Imaging: When Is It Time to Make Changes?

Columns Peter Thiele Peter Thiele -
Change can certainly be tempting, but how do you determine that it is time to reimage your radio station? I love listening to radio...

Nielsen 12+ June Monthly And Spring 2024 Quarterly Ratings

Music BMM Staff BMM Staff -
Nielsen has released the next round of June Monthly and Spring 2024 quarterly ratings.

Nielsen 12+ June Monthly And Spring 2024 Quarterly Ratings

Music BMM Staff BMM Staff -
Nielsen has released the next round of June Monthly and Spring 2024 quarterly ratings

‘Outliers’ in Nielsen Audio Ratings

Columns Dr. Ed Cohen Dr. Ed Cohen -
Last week, this column explained sampling error. It’s a Survey 101 concept, but rarely considered in the world of ratings. This week, we’ll go through another...
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Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

Columns 0
People are tired, man. And oftentimes, the most likely answer is the correct one.

FOX Sports Turned World Series Pregame Coverage Into a Championship Performance

Columns 0
"In a broadcast where every detail mattered, FOX’s production staff delivered a performance worthy of the game's biggest stage."

Major League Baseball Has a Problem, and the NFL Is Only Part of It

Columns 0
"Baseball can control whether there are baseball games to watch in 2027. If owners and players can't figure that out, they won't have to worry about the NFL stealing their audience."

Eutopia Credits Hard Work and New York Pride for SiriusXM Success

Features 0
“Once you can rock the mic in a state where you can hardly pronounce any of the towns, but you still connect with the people, you feel like you can make it anywhere, especially where you’re from."