Tag: Nielsen Audio

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The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

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"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

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"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

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"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

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"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

Nielsen 12+ June Monthly And Spring 2024 Quarterly Ratings

Music BMM Staff BMM Staff -
Nielsen has released the next round of June Monthly and Spring 2024 quarterly ratings.

Nielsen 12+ June Monthly And Spring 2024 Quarterly Ratings

Music BMM Staff BMM Staff -
Nielsen has released the next round of June Monthly and Spring 2024 quarterly ratings.

An Error Doesn’t Mean a Mistake in Nielsen Audio Estimates

Columns Dr. Ed Cohen Dr. Ed Cohen -
We’re in the midst of the political season which means a lot of polling.  Surveys aren’t perfect and in fact, are getting harder to...

Nielsen Audio 6+ PPM Markets 31-40 June 2024

Music BMM Staff BMM Staff -
Nielsen Audio has released 6+ PPM ratings for markets 31-40, June 2024.

Nielsen Audio 6+ PPM Markets 21-30 June 2024

Music BMM Staff BMM Staff -
iHeartMedia Country WPOC keeps growing up 7.9-8.7. Urban One’s Hip Hop/R&B WERQ (92Q Jams) has a strong month 5.8-6.8. Meanwhile, sister WWIN (Magic 95.5) dropped 7.5-6.8.

Nielsen Audio PPM Top Ten Market Ratings June 2024 (5/19-6/23)

Music BMM Staff BMM Staff -
iHeartMedia’s AC WLTW (106.7 Lite-FM) remains atop the monthly Nielsen PPM ratings in New York City ratings going 8.9-8.2,.

Welcome To Your Research Class

Columns Dr. Ed Cohen Dr. Ed Cohen -
"I’ve been in this unique end of the business for so many years and if there is one thing I’m certain of, it’s that most people in the media have no idea of how audience measurement actually works."

Brad Kelly Exiting Nielsen Audio Amid Executive Reshuffle

Business BNM Staff BNM Staff -
Kelly took the managing partner role in 2016, ascending from the role of Senior Vice President of Sales, marking the organization's first ever radio-focused executive after Nielsen purchased Arbitron in 2013.
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Why TikTok Followers Don’t Equal Radio Talent

Columns 0
"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

Columns 0
"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

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"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

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"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."