Tag: Nielsen Audio

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The Industry According to Gary Jay, Land Shark Promotion Studio

"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

Nielsen 12+ June Monthly And Spring 2024 Quarterly Ratings

Nielsen has released the next round of June Monthly and Spring 2024 quarterly ratings.

Nielsen 12+ June Monthly And Spring 2024 Quarterly Ratings

Nielsen has released the next round of June Monthly and Spring 2024 quarterly ratings.

An Error Doesn’t Mean a Mistake in Nielsen Audio Estimates

We’re in the midst of the political season which means a lot of polling.  Surveys aren’t perfect and in fact, are getting harder to...

Nielsen Audio 6+ PPM Markets 31-40 June 2024

Nielsen Audio has released 6+ PPM ratings for markets 31-40, June 2024.

Nielsen Audio 6+ PPM Markets 21-30 June 2024

iHeartMedia Country WPOC keeps growing up 7.9-8.7. Urban One’s Hip Hop/R&B WERQ (92Q Jams) has a strong month 5.8-6.8. Meanwhile, sister WWIN (Magic 95.5) dropped 7.5-6.8.

Nielsen Audio PPM Top Ten Market Ratings June 2024 (5/19-6/23)

iHeartMedia’s AC WLTW (106.7 Lite-FM) remains atop the monthly Nielsen PPM ratings in New York City ratings going 8.9-8.2,.

Welcome To Your Research Class

"I’ve been in this unique end of the business for so many years and if there is one thing I’m certain of, it’s that most people in the media have no idea of how audience measurement actually works."

Brad Kelly Exiting Nielsen Audio Amid Executive Reshuffle

Kelly took the managing partner role in 2016, ascending from the role of Senior Vice President of Sales, marking the organization's first ever radio-focused executive after Nielsen purchased Arbitron in 2013.

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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."