Tag: Oklahoma City Thunder

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The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

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"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

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"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

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"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

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"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

Sean Pendergast: Kevin Durant Sweepstakes ‘Getting Way More Attention’ Than the NBA Finals

Radio BSM Staff BSM Staff -
"It’s an extreme situation here where you’ve got one of the greatest players of all time clearly on a trade block and you’ve got two very small markets in the NBA Finals."

Pacers-Thunder NBA Finals Game 5 Viewership Lowest Since 2003

Television BSM Staff BSM Staff -
Through its first five games, the NBA Finals is averaging 9.18 million viewers on ABC, representative of a 19% year-over-year decline.

Pacers-Thunder NBA Finals Game 4 Finished With Best Viewership Of The Series

Television BSM Staff BSM Staff -
"The NBA Finals series between the Thunder and Pacers is currently averaging 9.08 million viewers through its first four games, which is down by approximately 18.1% from the previous year at this time"

Lisa Salters Returning to NBA Finals Broadcast on ABC After Three-Game Absence

Television BSM Staff BSM Staff -
Jorge Sedano had been filling in for Salters in her absence.

Viewership of Thunder-Pacers NBA Finals Game 3 Down 20% Year-Over-Year

Television BSM Staff BSM Staff -
Across the first three games of the series, the NBA Finals is averaging 8.95 million viewers, representative of a 23% year-over-year diminution.

Mike Breen: ‘It’s Hard to Fall Asleep’ After Thrilling NBA Finals Game

Radio BSM Staff BSM Staff -
"It’s just you’re so wound up, especially when you see a game that good."

Bomani Jones: ESPN Cannot Treat the NBA Like the NFL

Radio BSM Staff BSM Staff -
"When you come out here and you don't have any signage on the court to indicate that it's the NBA Finals; it already looks like the g** d**n AAU tournament"

Why Is Sports Media Taking the Hype Out of the NBA and NHL Finals?

Columns John Mamola John Mamola -
"Sports media used to focus on storylines, not market size. Sports media used to focus on matchups, not television ratings."

David Samson on Stanley Cup, NBA Finals Television Ratings: “Ratings Don’t Matter”

Television BSM Staff BSM Staff -
”Do you think the NBA is healthy? Do you think their media is healthy? They're starting deals next year in the billions.”

Game 1 of NBA Western Conference Finals Averages 5.36 Million Viewers on ESPN, ESPN2

Television BSM Staff BSM Staff -
"The Western Conference Finals are also featuring an 'InsightCast' featuring Ryan Ruocco, Tim Legler and Kirk Goldsberry, the first of which averaged 366,000 viewers on ESPN2."
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Why TikTok Followers Don’t Equal Radio Talent

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Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

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Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

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"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

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"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."