Tag: on-air

Browse our Latest articles!

Is ESPN Overcomplicating Super Bowl LXI With Too Many Viewing Options?

"The Super Bowl is more than a football game, it's America culture. ESPN doesn’t have to convince viewers why they should watch, as it has worked to do with the College Football Playoff National Championship."

Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

A Pen and a Piece of Paper Can Change Everything

I love technology. As I write this, I have a baseball game on a television, in a different city, that is being “cast” from my...

How Much Do You Value A One-On-One?

How much would you pay to attend your weekly sales meetings or your one on one with your manager? At first glance you may be...

The Remote: A Love Poem

This week I wanted to write about the positives and negatives of selling a live remote broadcast.  The older you are the more likely...

97.1 The Fan and Program Director Jay Taylor Part Ways

Surprising news has trickled out of Columbus, Ohio. Jay Taylor, the longtime program director of 97.1 The Fan has exited the radio station. Staff...

Your Body Language Says So Much

“You know what I like most about you?  I like that wind blows when you move.” I’ve written about this before, but those words were...

Are We Not Selling Sports Radio Correctly?

Earlier this week, the New York Times ran an article with the headline, “To Reach Men, Advertisers Dial In To Sports Radio.” The premise...

The 2019 Barrett Sports Media Summit Is Coming To…

There's a great quote by Henry Kissinger which I've used for many years. It says "Each success only buys an admission ticket to a...

Time is Money

Time is money. You’ve probably heard or even said this phrase, which may or may not have first been used by Thomas Edison in an...

Work Like You Just Lost Your Biggest Client

You just lost your biggest client. Totally out of the blue, and worse yet all you got was an email with no explanation.  You panic,...

WFNZ Adds Nick Wilson and Josh Parcell to Middays

After spending the past few months scouring the nation to find the right fit for middays, WFNZ’s  search is over. Charlotte’s top rated sports station...

Popular

Strategic Solutions Research’s Hal Rood Explains What The Podcast Study 2026 Reveals

“There definitely is a flashing yellow light for ad load. Now, is it a red alert yet? No, but we’re seeing the canary in the coal mine.”

Rock Radio Should Steal From Ash Dykes’ Congo Basin Stunt

"Stunts don’t need to be death-defying — they can take place in the studio or at a client location instead of on a river full of killers."

Darien Southerland Built 101.1 The Pulse on Faith, Country, and Real Radio

"Country music, Marjorie Taylor Greene, deer hunting, King James Bibles, and four-by-four pickup trucks. That's my avatar."

How News/Talk Hosts Can Spot Bad Midterm Election Polls Before Election Day

This shouldn’t take much time and, in fact, might add to the on-air conversation. The host can give real reasons why some of the polls about your market’s midterms are good or bogus, beyond “How can Candidate X be ahead?” or “You can’t believe any of the polls.”