Tag: Peter Thiele
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As 2024 Approaches, What Are News/Talk Radio Professionals Focused On?
What do you want your station(s) to accomplish? What needs a fresh coat of paint on the station? Is there a show on the station that needs a reinvention?
How to Take Your Personal Brand to the Next Level
Always respect your brand’s relationship with the station. You are a 24-hour-a-day goodwill ambassador for your employer. Always keep that in the forefront of your skull.
3 Tips on How to Get Station and Market Research Without the Whopping Budgets
Many of us have not seen research in a while. I am going to give you some poor man tips for getting the pulse of your community.
One Question Every News/Talk Radio Host Needs to Answer Truthfully
Everyone hates listening to themselves. Everyone. Now, since that is a truth, we can all agree on why should you listen to yourself.
How to Follow the Radio Ratings Data to News/Talk Success
The data is your path to victory. Don’t run from data, cherish it. Data is the scientific way to monitor your show.
News/Talk Radio Hosts All Need Some Resilience
This is probably not the most eloquent or unique thing that you have read on the subject, but hopefully, it allows you to chew through a few things.
Talk Radio Needs to Reimagine Call Screening
Allowing listeners on the air does provide a certain risk. It can even be dangerous, exciting, and fun.
Mastering This News/Talk Radio Skill Can Grow Your Ratings
Imagine being at a diner and a person coming up to greet you and a friend at a table. Do you leave the new person out? No, you introduce your friend and fill the person in on the conversation.
Does Your Radio Station Sound Big?
I believe that every radio station has its own personality and feeling. I think that every programmer needs to find that station’s sound. As a PD,...
News Radio Hosts Need to Learn to Tell a Joke
There is a basic formula to tell a joke on the air. Most radio people are not that funny and there is a way to...