Tag: Podcast Revenue

Browse our Latest articles!

How Armstrong & Getty Built a Show by Refusing to Sound Like Anyone Else

"I think we decided very early in our careers — decades ago — that we were going to do it our way. And if we failed, we would never wonder, 'Gosh, I wonder what would happen if we'd done it our way.'"

20 Brands In 20 Days: Brian Michel, KYGO & KOSI, Denver

"What you can't do is create for the community unless you really are part of it and have lived it."

The Industry According To: Frank Kramer, KLOS/Los Angeles

"As much as we have fun in our ridiculousness, the fact that our community comes together to support each other and we are that conduit gives the show and myself more purpose and satisfaction."

Why Netflix Can’t ‘Netflix’ The Field Of Dreams Game

"Netflix has spent its first MLB season attempting to prove it can create a live sports event that feels different. Now, it has an opportunity to prove it understands something equally important: Different doesn’t always mean more."

Spotify Testing Podcast Ad Skip Button for Premium Users

"Premium subscribers finally get what they've long demanded."

Is the Netflix Dream Hurting What Made Podcasting Great?

The math is simple. The appeal is obvious. But the long-term implications? Those are murkier than most people want to admit.

Top 15 Podcast Advertisers Spent $60 Million in April, Magellan AI Data Shows

Of those 15, six actually decreased their spending during the month.

The $65 Million Question: Can Podcasting Avoid Radio’s Mistakes?

The advertising money flowing into podcasting is real and it's remarkable. But it comes with a responsibility that the space can't afford to ignore.

Top 15 Podcast Advertisers Spent Nearly $65 Million in March, New Magellan AI Data Shows

The March spending shows a nearly 7% increase in overall spending from the top 15 podcast advertisers compared to January.

Top Podcast Advertisers Spent More Than $75 Million in December, New Magellan AI Data Shows

Overall, 13 of the top 15 advertisers increased their podcast spending month over month.

PodcastOne Reports 22% Revenue Increase During 2025’s 3rd Quarter

During the period, the company reported an Adjusted EBITDA of $1.1 million, which is a sharp change from 2024, up 369%.

What Podcast Ad Revenue Projections Mean for the Future of News Podcasts

News has always been one of the top podcast genres. Can it become one of the top revenue producing genres, too?

Number of Active Podcasts Hits New High in September 2025, Listen Notes Data Shows

To date, 3.6 million podcasts have been created worldwide, releasing a combined 185 million episodes.

Podcast Advertising to Rise Nearly 8% in 2025, New IAB Data Shows

In total, digital audio is expected to earn 10% of all advertising dollars, which is a significant forecast increase compared to previous projections.

Popular

20 Brands In 20 Days: Brian Michel, KYGO & KOSI, Denver

"What you can't do is create for the community unless you really are part of it and have lived it."

The Industry According To: Frank Kramer, KLOS/Los Angeles

"As much as we have fun in our ridiculousness, the fact that our community comes together to support each other and we are that conduit gives the show and myself more purpose and satisfaction."

Why Netflix Can’t ‘Netflix’ The Field Of Dreams Game

"Netflix has spent its first MLB season attempting to prove it can create a live sports event that feels different. Now, it has an opportunity to prove it understands something equally important: Different doesn’t always mean more."

Why Ben & Woods’ Latest Extensions Could Be Their Grand Finale With 97.3 The Fan

"I got fifteen and a half years in San Diego doing morning radio. The last eight with Ben have been the most magical. Anything beyond that is just gravy for me. Honestly, if I had my way, this would be the last contract maybe."