Tag: Podcast Revenue

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

SiriusXM CEO Jennifer Witz: Podcasting ‘Provides the Best Opportunity For Us to Monetize Through Advertising’

Radio BNM Staff BNM Staff -
"We can look to pursue a slightly broader set of audiences, because we’re selling to advertisers across audiences and they want to make sure they have younger audiences as well.”

Amazon Remains Top Podcast Advertiser During October, Magellan AI Data Shows

Business BNM Staff BNM Staff -
The top advertising podcasts were Sports (11 of 15), while True Crime, Comedy, News, and Science each saw one advertiser in the top spenders of October.

Top Podcast Advertisers Spent More Than $45 Million in August Alone, New Magellan AI Data Shows

Radio BNM Staff BNM Staff -
That was down slightly compared to the $47.8 million from the top 15 spenders in July.

PodcastOne Revenue Grows 24% During Second Quarter

Radio BNM Staff BNM Staff -
Despite the record revenue gains, it still featured an operating loss of $1.4 million.

Acast Sees Strong Sales Growth During 2024 Second Quarter

Radio BNM Staff BNM Staff -
The sales growth comes in the face of 15% listening drops for the company.

Overall Podcast Ad Revenue Growth to Hit Double Digits in 2024, New IAB Study Says

Radio BNM Staff BNM Staff -
The sector is projected to reach $2.6 billion by 2026.

Podcast Revenue Growth Still Expected After Ad Forecast Cut

Business BNM Staff BNM Staff -
“Podcast growth is slowing in the U.S., but that’s merely a sign of the platform’s maturity."
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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."