Tag: radio formats

Browse our Latest articles!

Dianna Russini’s Return Was a Success But Now Comes the Hard Part

0
"Russini doesn't need to win over every critic, nor does she need to answer every question thrown her way. But she does need to give people a reason to keep tuning in beyond their curiosity about her personal life."

How Tara Palmeri Built a Digital Media Startup From the Ground Up

0
"This was a natural place for me to go: to write for myself in my own name, directly to my audience, and have that kind of intimate connection and really pursue the stories that I wanted to pursue."

What Leaving Radio Taught Me About Staying in the Business

0
"Outside the building, I kept translating everything back into it.."

How Phil Mackey Took SKOR North From Whiteboard to Marconi

0
"The fact that a small number of people can be so mighty across all these platforms is a testament to how awesome our staff is."

Kenny Smoov Departs 92Q Nashville Cumulus Media

Music David Hill David Hill -
"I still have a lot of ideas, energy and great work ahead of me."

How 7UP Disruption Strategy Applies to Classic Rock Radio

Columns Mike Stern Mike Stern -
Even more so than in other formats, there is significant power in disruption for Classic Rock/Hits radio. Relying on music from the past with...

MTV’s Decision to Drop the Rock Category From the VMA Awards is Ridiculous

Columns Keith Cunningham Keith Cunningham -
"In fact, isn't this how the Rock story is supposed to go? Rock is always the underdog. The outsider. "

Streaming Services Develop Distinct Lanes Like Radio

Columns David Hill David Hill -
"When everybody has the music, the music itself no longer separates one service from another. This is starting to make streaming look a lot like radio."

Radio’s Nomadic Listener Problem Is Getting Worse

Columns David Hill David Hill -
"Be the best in your lane. Just understand that today's listener is going to wander."

Why Oliver Tree’s Death Matters More to Radio Than You Think

Columns David Hill David Hill -
"In moments like this, the people closest to the audience may have the sharpest read. "

What If the Next New Rock Radio Hit Isn’t New at All?

Columns Keith Cunningham Keith Cunningham -
To be clear, this is not a call for being the "deep cut" and "B-side" station or format. This is far more strategic.

The Radio Format No One Has Launched Yet And Why It’s a Huge Opportunity

Columns Phil Becker Phil Becker -
"Once this exists, everyone will claim they saw it coming. They won’t be wrong. They’ll just be late."

The Real Reason You Can’t Beat the Radio Station Across Town

Columns Phil Becker Phil Becker -
"The job isn’t to sound better than your competitor. The job is to sound less like them."

Radio Format Evolution: Keeping Classic Hits Fresh For the Next Generation

Columns Kevin Robinson Kevin Robinson -
"Stations are actively evolving their formats as the core listener demographic ages and as younger listeners enter the 35-54 target."
12Page 1 of 2

Popular

How Tara Palmeri Built a Digital Media Startup From the Ground Up

Features 0
"This was a natural place for me to go: to write for myself in my own name, directly to my audience, and have that kind of intimate connection and really pursue the stories that I wanted to pursue."

What Leaving Radio Taught Me About Staying in the Business

Columns 0
"Outside the building, I kept translating everything back into it.."

How Phil Mackey Took SKOR North From Whiteboard to Marconi

Features 0
"The fact that a small number of people can be so mighty across all these platforms is a testament to how awesome our staff is."

Why Local News/Talk Radio Hosts With Big Egos Risk Unemployment

Columns 0
"News/talk stations are largely syndicated, and the local shows, which used to feature a host, producer, and board operator/phone screener, are largely a thing of the past. What does this mean? If you are a local host on a radio station, having a large ego is an invitation to unemployment."