Tag: radio formats
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Kenny Smoov Departs 92Q Nashville Cumulus Media
"I still have a lot of ideas, energy and great work ahead of me."
How 7UP Disruption Strategy Applies to Classic Rock Radio
Even more so than in other formats, there is significant power in disruption for Classic Rock/Hits radio. Relying on music from the past with...
MTV’s Decision to Drop the Rock Category From the VMA Awards is Ridiculous
"In fact, isn't this how the Rock story is supposed to go? Rock is always the underdog. The outsider. "
Streaming Services Develop Distinct Lanes Like Radio
"When everybody has the music, the music itself no longer separates one service from another. This is starting to make streaming look a lot like radio."
Radio’s Nomadic Listener Problem Is Getting Worse
"Be the best in your lane. Just understand that today's listener is going to wander."
Why Oliver Tree’s Death Matters More to Radio Than You Think
"In moments like this, the people closest to the audience may have the sharpest read. "
What If the Next New Rock Radio Hit Isn’t New at All?
To be clear, this is not a call for being the "deep cut" and "B-side" station or format. This is far more strategic.
The Radio Format No One Has Launched Yet And Why It’s a Huge Opportunity
"Once this exists, everyone will claim they saw it coming. They won’t be wrong. They’ll just be late."
The Real Reason You Can’t Beat the Radio Station Across Town
"The job isn’t to sound better than your competitor. The job is to sound less like them."
Radio Format Evolution: Keeping Classic Hits Fresh For the Next Generation
"Stations are actively evolving their formats as the core listener demographic ages and as younger listeners enter the 35-54 target."