"Mexico is a market with an enormous passion for football, and we are proud to offer fans a sizeable NFL package in the country, with a robust content experience, designed to engage audiences throughout the entire year."
“Reuniting Melissa and Kevin is a win for Boise radio. Their chemistry is undeniable, and bringing that energy to mornings on The River feels like the right move at the right time.”
This new version of the show is tailored for affiliate stations aiming to integrate local content, promotions, and music alongside the latest segments from the Bob and Tom Show.
"America 250 shouldn't be viewed as another marketing campaign or corporate initiative. It should be viewed as an opportunity to remind audiences what great local sports radio does best."