Tag: radio news

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Point-To-Point Marketing to Award $20,000 Audience Development Campaign at the 2026 Barrett Media Audio Summit

"The campaign delivers more than 2,000,000 paid social impressions through a customized audience development strategy built around your brand's specific goals."

Len Weiner Retiring After Helping Shape Sports Radio for More Than Four Decades

"I loved working in Miami because it’s been more of a challenge to do things here sports-wise. The passion and creativity of the people I work with I will surely miss."

Why This Year’s Barrett Media Audio Summit Matters More Than Ever

"It’s a combination of seminar and social gathering, where people come to learn, network, educate, challenge one another, and leave with a treasure trove of ideas to bring back to their markets."

Surviving a Radio Layoff: Advice From Someone Who’s Been There

"Career grief is a profound sense of loss tied not just to a job role, but to identity, purpose, and self-worth. That grief hits differently in radio."

How To Launch a New Show

As someone who has spearheaded the launch of 2 FM sports stations and been responsible for creating and debuting countless talk shows, I think...

What Are You Worth?

The radio business provides tremendous value for advertisers and too many times we don't get the credit we deserve for it. While that may...

Welcome To The Blog

Greetings from the beautiful city of San Francisco! This is my first journey into writing an official blog and I'm excited to do it...

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Len Weiner Retiring After Helping Shape Sports Radio for More Than Four Decades

"I loved working in Miami because it’s been more of a challenge to do things here sports-wise. The passion and creativity of the people I work with I will surely miss."

Why This Year’s Barrett Media Audio Summit Matters More Than Ever

"It’s a combination of seminar and social gathering, where people come to learn, network, educate, challenge one another, and leave with a treasure trove of ideas to bring back to their markets."

Surviving a Radio Layoff: Advice From Someone Who’s Been There

"Career grief is a profound sense of loss tied not just to a job role, but to identity, purpose, and self-worth. That grief hits differently in radio."

WZBA The Bay Mattered More Than Its Coverage Map Suggested

"A reminder that sometimes the issue is not the talent in the room."