Tag: Radio Promotion Ideas

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iHeartMedia Reports 4.7% Revenue Increase During 2026’s 2nd Quarter

"Our work in building our digital assets continues to pay off; this is the sixth consecutive quarter in which the Digital Audio Group Adjusted EBITDA is larger than the Multiplatform Group Adjusted EBITDA.”

WTOP Expands ‘Top News Podcast’ With Hourly Updates and Video

“This new podcast represents a natural evolution of the WTOP brand."

Hall of Fame Game Viewership On NBC Sports Highest Since 2017

"NBC's Panthers-Cardinals broadcast drew 6.99 million viewers Thursday, the network's Hall of Fame Game audience since 2021."

Boogie D Departs KCJK as Cumulus Reduces Staff

"I just want to say thank you KC!! Thank you for rocking out with me for 7 years at 12noon for the noon mix!!"

Great Radio Promotions Are More Than A Giveaway Or Contest

The best promotions are so much more than just a giveaway or contest. They should be a full-blown experience that captures attention, engages listeners, and reinforces your brand.

Promo Meeting: Take Me Backstage T-Shirts And A Risque Keychain

What is the most asked question at a remote or an appearance? Most of the time it is, “Do you have any t-shirts?”

Promo Meeting: Executive Orders For Your Show

What I am about to suggest comes with a healthy dose of caution. Do not step on a political landmine, but have some fun.

Promo Meeting: Eggcellent Chance To Seize The Moment

Seize the moment. People are talking about the price of eggs. Even a beloved institution like The Waffle House has added a 50-cent surcharge per egg served.

Promo Meeting: Baseball is Coming So ‘Show Us Your Balls’

If you are not a fan of the Philadelphia Eagles or The Kansas City Chiefs there is a likelihood you have uttered the expression, “Oh well, pitchers and catchers report in X number of days”

Promo Meeting: Ideas, Concepts And Thought Starters For Music Radio

When I was working for then Entercom Madison, we found a way to create a huge remote crowd, deliver prospects to the client, and create a fun atmosphere.

Promo Meeting: Ideas, Concepts And Thought Starters For Music Radio

If you have something unique that you would like to share or have highlighted, I would love to hear from you—email jeff@barrettmedia.com

Promo Meeting: Ideas, Concepts And Thought Starters For Music Radio

Every staff member at every station will receive an admonition about using the Super Bowl in marketing. It’s a big NO! Period, full stop.

Promo Meeting: Ideas, Concepts And Thought Starters For Music Radio

If you have something unique that you would like to share or have highlighted, I would love to hear from you—email jeff@barrettmedia.com

Promo Meeting: Ideas, Concepts And Thought Starters For Music Radio

If you have something unique that you would like to share or have highlighted, I would love to hear from you—email jeff@barrettmedia.com

Popular

WTOP Expands ‘Top News Podcast’ With Hourly Updates and Video

“This new podcast represents a natural evolution of the WTOP brand."

Hall of Fame Game Viewership On NBC Sports Highest Since 2017

"NBC's Panthers-Cardinals broadcast drew 6.99 million viewers Thursday, the network's Hall of Fame Game audience since 2021."

Boogie D Departs KCJK as Cumulus Reduces Staff

"I just want to say thank you KC!! Thank you for rocking out with me for 7 years at 12noon for the noon mix!!"

Peter Alexander On MS NOW Show Debut: I’m an ‘Advocate For the Facts’

"I like to say that Americans deserve facts, not spin."