Tag: Sirius XM

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Why Social Media Feedback Is Far Too Valuable For Any Sports Brand To Ignore

"No manager should blindly react to every social media comment. But no manager should fully dismiss social media feedback simply because it comes from a platform where negativity can thrive."

Why 93 WIBC Dedicated a Full Day to Remembering Matt Bair

"We've done so many fun videos with him. And he just had such great comedic chops, but at the same time, so humble. And he was a big deal who didn't seem to know he was a big deal. And I think that made him a bigger deal, because he was just so unaware of how loved he was."

Radio Programming Strategy: Chris Shebel’s Format Blueprint

"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

Inside Chase Daniel’s Growing Digital Network While Expanding His ESPN Profile

"If I’m doing this and spending time away from my family, there’s a reason. I want to call the best games possible and be in the best situation to talk ball and have fun with it."

America’s Top 20 National Sports Talk Shows of 2015 Are…

We've reached Day #4 of our awards series "The 2015 Best In Sports Radio" and today we're going to depart from the local scene to...

Is Radio Still Willing To Pay For Premium Talent?

If you haven't heard Mike Francesa's interview with Katie Nolan you need to stop what you're doing and listen to it. It is fascinating...

Creating a Great Marketing Plan Around The Army-Navy Game

If the opportunity presents itself in the future, do yourself a favor and take in the Army-Navy game. It's an experience you'll remember and...

Making Sports Radio Better: Tackling The Issue of Diversity

To make things better in life and business, we often have to tackle difficult subjects and be willing to engage in conversations that make...

When Will The Sports Radio Bubble Burst?

In August, FX Networks CEO John Landgraf spoke at the Television Critics Association summer tour about the state of the television industry. Landgraf said "I long ago...

Satisfying The Appetite For Sports Information

Two weeks ago I read a column by Jason Whitlock and it got my wheels spinning. The outspoken columnist who recently left ESPN and returned to...

Why The MLB Playoff Broadcasts Matter!

The quest to introduce you to different members of the sports media continues. With thousands performing this line of work each day, there are...

Are You Willing To Break The Rules?

Last week I was introduced to a new television program. The show is called "Startup U" and it features a number of students and...

Is National Programming a Difference Maker?

One topic that has been interesting to watch unfold over the past year has been the shift of local radio operators to take back...

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Why 93 WIBC Dedicated a Full Day to Remembering Matt Bair

"We've done so many fun videos with him. And he just had such great comedic chops, but at the same time, so humble. And he was a big deal who didn't seem to know he was a big deal. And I think that made him a bigger deal, because he was just so unaware of how loved he was."

Radio Programming Strategy: Chris Shebel’s Format Blueprint

"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

Inside Chase Daniel’s Growing Digital Network While Expanding His ESPN Profile

"If I’m doing this and spending time away from my family, there’s a reason. I want to call the best games possible and be in the best situation to talk ball and have fun with it."

AudioGraph Changes Radio Attribution Game Entirely

"(It) aligns more closely with digital buying and measurement standards."