Tag: Sports media advertising

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Boogie D Departs KCJK as Cumulus Reduces Staff

"I just want to say thank you KC!! Thank you for rocking out with me for 7 years at 12noon for the noon mix!!"

Peter Alexander On MS NOW Show Debut: I’m an ‘Advocate For the Facts’

"I like to say that Americans deserve facts, not spin."

Steve O’Donnell: Goal Is NASCAR Becoming a Network “Must-Have” Property

"Right now I'd say, we're a nice to have sport. When you look at networks and everything, not a must have."

Classic Country Radio Returns to 92.5 Mobile Market

"The Classic Country format directly challenges two established country competitors in the footprint"

If Salespeople Do a Great Client Needs Analysis, They Have All the Answers They Need

Welcome into the sales meeting this week, where our topic will be the third step in the sales process. You did your homework and...

Sales Meeting: For Media Sellers it is Far From the Most Wonderful Time of the Year

Welcome to our first sales meeting of December. Hope everyone had a nice Thanksgiving holiday and re-entry back into the real world on Monday...

Radio Salespeople Can Make Themselves Invaluable by Embracing Change and Being True Consultants

The shift of advertising dollars to digital platforms, audience fragmentation, and the increased use of streaming have reshaped our world.

Advertising Categories for News/Talk Radio

This week, Barrett Media is all about the BNM Summit. While excellent information was presented on how to hunt for political dollars and growing...

Overcoming Common Objections to Buying Sports Radio Advertising

Addressing these common objections can help clients confidently invest in sports radio ads and achieve significant returns.

Advertising Strategy for 24/7 Businesses

With lower ad costs aimed at the audience who makes staying open late worth it, you can be ringing in the profits on the night shift.

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Peter Alexander On MS NOW Show Debut: I’m an ‘Advocate For the Facts’

"I like to say that Americans deserve facts, not spin."

Steve O’Donnell: Goal Is NASCAR Becoming a Network “Must-Have” Property

"Right now I'd say, we're a nice to have sport. When you look at networks and everything, not a must have."

Classic Country Radio Returns to 92.5 Mobile Market

"The Classic Country format directly challenges two established country competitors in the footprint"

ESPN Launches Second Season of ‘Official Visit with Rece Davis’

"This year we wanted to push even further — getting Rece out of the studio and into the real spaces where these coaches and players live their lives."