Tag: Sports media advertising

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Denver Nuggets Broadcasters Chris Marlowe, Scott Hastings, Chris Dempsey Depart

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"Altitude Sports is moving in a different direction and decided not to renew my contract. It has been a wonderful 22 year run, and I want to thank everyone who was there along the way."

Clay Travis: NFL Placing 87% Of Games On Free TV Means They’re “Violating The Law” 13% Of The Time

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"You guys have an important responsibility and an opportunity to apply the law fairly freely and help fans everywhere across the entire nation pay less and get more."

NBA Finals Game Three Viewership Highest Since 1998

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"Game 3 averaged 23.8 million viewers on ABC and ESPN, a 159% jump from last year's Game 3. The audience peaked at 26.3 million viewers at 11:15 p.m. ET."

CBS News Earned $362 Million From 60 Minutes, CBS Evening News, Others in 2025

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"Halfway through this year, CBS is still at 22% of the dollar share."

If Salespeople Do a Great Client Needs Analysis, They Have All the Answers They Need

Columns Dave Greene Dave Greene -
Welcome into the sales meeting this week, where our topic will be the third step in the sales process. You did your homework and...

Sales Meeting: For Media Sellers it is Far From the Most Wonderful Time of the Year

Features Dave Greene Dave Greene -
Welcome to our first sales meeting of December. Hope everyone had a nice Thanksgiving holiday and re-entry back into the real world on Monday...

Radio Salespeople Can Make Themselves Invaluable by Embracing Change and Being True Consultants

Business Jeff Caves Jeff Caves -
The shift of advertising dollars to digital platforms, audience fragmentation, and the increased use of streaming have reshaped our world.

Advertising Categories for News/Talk Radio

Business Jeff Caves Jeff Caves -
This week, Barrett Media is all about the BNM Summit. While excellent information was presented on how to hunt for political dollars and growing...

Overcoming Common Objections to Buying Sports Radio Advertising

Business Jeff Caves Jeff Caves -
Addressing these common objections can help clients confidently invest in sports radio ads and achieve significant returns.

Advertising Strategy for 24/7 Businesses

Columns Jeff Caves Jeff Caves -
With lower ad costs aimed at the audience who makes staying open late worth it, you can be ringing in the profits on the night shift.

Popular

Clay Travis: NFL Placing 87% Of Games On Free TV Means They’re “Violating The Law” 13% Of The Time

Sports 0
"You guys have an important responsibility and an opportunity to apply the law fairly freely and help fans everywhere across the entire nation pay less and get more."

NBA Finals Game Three Viewership Highest Since 1998

Sports 0
"Game 3 averaged 23.8 million viewers on ABC and ESPN, a 159% jump from last year's Game 3. The audience peaked at 26.3 million viewers at 11:15 p.m. ET."

CBS News Earned $362 Million From 60 Minutes, CBS Evening News, Others in 2025

News 0
"Halfway through this year, CBS is still at 22% of the dollar share."

NAB President Curtis LeGeyt: Congress Must “Reaffirm The Scope” Of Sports Broadcasting Act Of 1961 With All Leagues

Sports 0
"We're not here to scrutinize the NFL's business practices. We're here to affirm that if they want to take advantage of an antitrust exemption granted to them by this body, that there are certain public interest obligations that went along with that."