Tag: Sports Radio Sales

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MLB Commissioner Rob Manfred Credits NBC Sports’ First Year Efforts Leaning Into Baseball

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"NBC, from Day 1, was about reach for us and they certainly delivered that. Equally important, they leaned into baseball."

Why Profanity Standards Are Due for Change in Sports Broadcasting

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"The media landscape, audience, and definition of what is considered offensive or profane has changed. Yet broadcast radio and television remain bound by standards created for a media environment that no longer exists."

Why Miranda Khan Traded TV for Afternoons on KCMO Talk Radio

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"In TV, it moves so quickly. In radio, it's more casual and laid back. It's not 30-second sound bites. You can sit and have a conversation."

The Eagles at The Sphere Proves the Classic Hits Format Still Dominates

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"Songs that are 50 years old are now suddenly favorites of people much younger."

5 Things NOT To Do in Sports Media Sales

Columns Dave Greene Dave Greene -
Each week as I write, I typically focus on what I believe are some of the right things to do in certain situations. This...

Addressing The Competition

Columns Dave Greene Dave Greene -
The competition. Let’s face it, internally, we all love to talk about how bad they are, how much better we are and make fun...

Mastering The CNA

Columns Dave Greene Dave Greene -
If you’re following along at home, you know I like to bring up the sales media playbook often and that it is the world’s...

You Have Questions, I Have Answers

Columns Dave Greene Dave Greene -
They asked, I answered. Over the last couple of weeks, I took note of some of the questions I’ve been asked by industry friends...

The Emotional Roller Coaster

Columns Dave Greene Dave Greene -
“What’s the hardest part of the job?” That question was posed to me last week by someone who’d never been in the industry. My answer...

Get Your List Together

Columns Dave Greene Dave Greene -
As the great Eddie Murphy said in Trading Places: “Merry New Year!” As much as I can’t stand the holiday season when it comes to...

The 5 Questions Asked Most by Clients

Columns Dave Greene Dave Greene -
One thing I hear many people say they love most about being in sports media sales is that no two days are ever alike....

A Christmas Poem

Columns Dave Greene Dave Greene -
I am not a big fan of this time of year. I know I sound like a Scrooge, but everyone in sports media sales...

Radio Works

Columns Dave Greene Dave Greene -
You did all the work. You saw the billboard on the highway and emailed yourself to call the prospect. You found a way through...

Help Wanted

Columns Dave Greene Dave Greene -
A few years ago, I added the words “always hiring great sales talent” to my LinkedIn profile. Since that time, I have had exactly...
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Why Profanity Standards Are Due for Change in Sports Broadcasting

Columns 0
"The media landscape, audience, and definition of what is considered offensive or profane has changed. Yet broadcast radio and television remain bound by standards created for a media environment that no longer exists."

Why Miranda Khan Traded TV for Afternoons on KCMO Talk Radio

Features 0
"In TV, it moves so quickly. In radio, it's more casual and laid back. It's not 30-second sound bites. You can sit and have a conversation."

The Eagles at The Sphere Proves the Classic Hits Format Still Dominates

Columns 0
"Songs that are 50 years old are now suddenly favorites of people much younger."

How Joe Giglio Took Philadelphia Sports’ Best “What If” Questions From 94WIP Into His First Book

Features 0
"There are 25 different ‘what if’ moments in the book. Five to seven immediately came to mind. Others I had to go back and think, ‘People aren’t thinking about this,’ but something happened along the way that would have changed a lot about Philadelphia sports."