Tag: Sports Radio Sales

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Audacy Announces SportsRadio 610 Rebranding As 95.7 The Fan Beginning August 13

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"Sports Radio 610, we're growing. You heard it in the promo, and you're going to hear it a lot from us as we get to this August 13th date, and as we go beyond it. We're becoming louder, clearer, and better than ever."

Jemele Hill: Journalism Continues To Be Phased Out In Sports Broadcasting

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"In an attention economy, what matters is who can draw the attention. Sometimes it doesn't matter often whether it's good attention or bad attention. If you can captivate audience, that is what your biggest selling point will be."

KBAY Bay Country Moves to 98.5 FM Officially

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"The San Francisco Bay Area has long been underserved by a major country station, and we're ready to fill that void,"

CBS News Names Mike Pesca Podcast Editorial Director

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He contributed to The Free Press, the publication founded, overseen, and later sold to CBS News by Bari Weiss.

What Does The BSM Top 20 Mean To The Sales Staff?

Columns Jeff Caves Jeff Caves -
"Promoting awards your station's or personalities' wins is good business. It helps create a reputation of excellence and advertisers want to identify with that."

What’s The Risk?

Columns Jeff Caves Jeff Caves -
"If you want to climb the ladder at your station or group and want to know what it is going to take, why not ask?"

4 Things You Can Do Now To Be a Better Seller

Columns Jeff Caves Jeff Caves -
"The pandemic is on and we still have to deliver sales."

You Don’t Have To Know A Man To Know His Influence

Columns Jeff Caves Jeff Caves -
"I hope you think about hiring a former athlete when you go recruiting for account executives. You may just find the next Bob McCurdy."

Dave Greene Is Always Trying To Reach More People

Columns Jeff Caves Jeff Caves -
"The first part of added value needs to be YOU.”

You’ve Got 6 Weeks. What’s Your Game Plan?

Columns Jeff Caves Jeff Caves -
"You have a deadline of 11/6 and first in the boat will get the opportunity."

Meet Danny C – The Top Dog On WFAN’s Sales Staff

Columns Jeff Caves Jeff Caves -
"They are actively listening and on top of that with their heart. And listeners will buy from advertisers in sports. Make sure your clients understand that."

Make It Easy For Clients To Say Yes To Signing Long Term

Columns Jeff Caves Jeff Caves -
"It seems like a lot of work, but it doesn’t have to be."

5 Ways To Find New Clients Without Making Cold Calls

Columns Jeff Caves Jeff Caves -
"You don’t have to just smile and dial strangers. We have a lot more than that right at our disposal."

Radio Must Do More With Less

Columns Jeff Caves Jeff Caves -
"How many of your current on air people could be in sales? How many sales reps could be on the air? Have we ever asked them?"
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Popular

Jemele Hill: Journalism Continues To Be Phased Out In Sports Broadcasting

Sports 0
"In an attention economy, what matters is who can draw the attention. Sometimes it doesn't matter often whether it's good attention or bad attention. If you can captivate audience, that is what your biggest selling point will be."

KBAY Bay Country Moves to 98.5 FM Officially

Music 0
"The San Francisco Bay Area has long been underserved by a major country station, and we're ready to fill that void,"

CBS News Names Mike Pesca Podcast Editorial Director

News 0
He contributed to The Free Press, the publication founded, overseen, and later sold to CBS News by Bari Weiss.

Cam Newton Thankful for ESPN Experience: “Don’t Feel Sorry for Me. This Is a Part of the Industry.”

Sports 0
"You will not make me hate my experience with ESPN. What I've been able to garner with the face of sports media in Stephen A. Smith is something that I'll take to my grave."