Tag: Starbucks

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How Fox News Audio’s ‘No Fear’ Strategy Built It for the Digital Age

Fox News Audio Senior Vice President John Sylvester isn't...

Can Bussin’ With the Boys Be the Beginning of NASCAR’s Survival Plan?

"What this partnership can do is give NASCAR another opportunity to reconnect with younger audiences through a more authentic voice than traditional television coverage often provides."

How ‘Sources Tell Jeff Passan’ Showcases a Different Side of ESPN’s MLB Insider

"The suit is replaced by a hoodie, and he adopts a more conversational, relaxed style that adds depth to his on-air persona. On ESPN, it’s all business with reports, updates, stories, and rumors. The podcast feels more like a few guys talking baseball in a cool, entertaining way."

The Accidental Radio Career of 97.1 The River Morning Host Axel Lowe

"I'm not one of those dudes that's so rock it's not going to be appealing to women. I'm a guy that's got a wife and two daughters. I know how to connect with women."

Why ESPN Should Double Down After ESPN BET Didn’t Pay Off

"Make no mistake about it—ESPN isn’t done betting. The PENN deal was a first draft, not the final version"

Listen To Your Brand and Ask ‘Why Do We Do That?’

We get so close to our brand that we can’t hear clutter creep or aging imaging day to day.

Rock And Alternative Radio Need To Cultivate The X-Factor

There isn’t a blood test that can determine if you have it. Those infected usually don’t know. Identifying Xers is also subjective, but talent coaches and scouts become pros at finding the haves and have-nots.

93.1 The Mountain’s ‘ICE’ Credits the 3-Minute Qualifier For Making Her Sharper

"It’s made my breaks tighter, and honestly, more impactful,” says Ice

It’s Time For Music Radio To Evaluate The Slogan

A friend who encouraged us to revisit this topic called slogans – “soul-sucking.” Spot. On. The best brands are defined by their experience.

Replacing Starbucks With Talk Radio? Don’t Laugh…

Been to a Starbucks lately? Chances are that your local store removed all the seating, or replaced the plush chairs with less comfortable seats,...

News Media Must Also Be Unbiased on Social Media

Republican twitter channels lit up CBS for their reporting on Kamala Harris’ “No tax on tips” campaign idea. While many were like schoolgirls on...

Sitcoms Not Movies

Anyone who has worked with me over the past 10 years has either heard me utter the term "Sitcoms Not Movies" or they've seen something...

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Can Bussin’ With the Boys Be the Beginning of NASCAR’s Survival Plan?

"What this partnership can do is give NASCAR another opportunity to reconnect with younger audiences through a more authentic voice than traditional television coverage often provides."

How ‘Sources Tell Jeff Passan’ Showcases a Different Side of ESPN’s MLB Insider

"The suit is replaced by a hoodie, and he adopts a more conversational, relaxed style that adds depth to his on-air persona. On ESPN, it’s all business with reports, updates, stories, and rumors. The podcast feels more like a few guys talking baseball in a cool, entertaining way."

The Accidental Radio Career of 97.1 The River Morning Host Axel Lowe

"I'm not one of those dudes that's so rock it's not going to be appealing to women. I'm a guy that's got a wife and two daughters. I know how to connect with women."

Why SiriusXM Is Investing Heavily in News and Talk Radio

Its portfolio includes properties that reach tens of millions of listeners. That infrastructure doesn't just super serve music fans or sports bettors — it's tailor-made for talk.