Tag: Storytelling

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Why iHeartMedia Can’t Afford to Sell Its Podcast Division

I don’t know how many companies can afford to give up 40% of their income, but I don’t think iHeart belongs in that camp.

How Miguel & Holly Turned a Layoff Into a Tampa Bay Homecoming

“Millennials are part of the AC audience now, too! We still want some fun, heart, and drama to start the day.”

Sports Media Loves Second Chances Until Dianna Russini Needs One

"Dianna Russini doesn't need the sports media's forgiveness. She needs the fans' trust. If she earns it back, the audience will decide her future."

Why Dianna Russini Becoming a Talk Show Host Is Her Biggest Challenge

You’re basically asking if an electrician can become a plumber. There might be some institutional knowledge that translates, but for the most part it’s an entirely new job with an entirely new skill set required to succeed.

How Radio Can Correct a Broken Music Discovery Experience

"Radio can serve as the music listener’s escape while also allowing for entertaining discourse and conversation. These methods can ultimately lead to radio becoming a destination for music discovery."

How Broadcasting Layoffs, AI, and Creators Are Redefining the Media Industry

2026 has arrived, and hope springs eternal for many across the broadcasting industry. But before we move forward, we must first revisit some harsh...

What Radio Legends Still Teach Us About Great Content

These legends delivered powerful lessons in storytelling and authenticity that still mean something today.

Radio Must Be Better at Telling Its Own Story

"If the power of positivity is good enough for everyone else, why not radio? "

A Primer On Becoming A Great Storyteller In A Content Starved World

I still listen – and learn – from Casey Kasem and American Top 40. Casey remains the greatest storyteller in music presentation.

Media Executives Are Missing The Mark If They’re Not Promoting Brand Progress

I wonder if you've thought about how much more you gain vs. what you lose by having your brand story told.

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How Miguel & Holly Turned a Layoff Into a Tampa Bay Homecoming

“Millennials are part of the AC audience now, too! We still want some fun, heart, and drama to start the day.”

Sports Media Loves Second Chances Until Dianna Russini Needs One

"Dianna Russini doesn't need the sports media's forgiveness. She needs the fans' trust. If she earns it back, the audience will decide her future."

Why Dianna Russini Becoming a Talk Show Host Is Her Biggest Challenge

You’re basically asking if an electrician can become a plumber. There might be some institutional knowledge that translates, but for the most part it’s an entirely new job with an entirely new skill set required to succeed.

Does This Column Make Me Look Fat? Readers Decide 2027

"I call this the RockTernative column because it covers the music, attitude, business and lifestyle surrounding both Rock and Alternative."