"We try our best to respect the game and showcase and display it in a fashion that might be a little bit more appetizing for a different group of people that are watching alongside the best play commentators on Earth."
The Super Bowl remains the last television product Americans are guaranteed to watch together and then talk about the next morning around the water cooler.
Kevin Harlan will handle play-by-play duties for the Super Bowl for the 14th straight year, with Super Bowl XXXIV MVP and Hall of Fame quarterback Kurt Warner returning for the sixth consecutive year as lead analyst.
Sunday’s big game should be a huge part of your on-air discussion. Your audience will be watching it. Do not ignore the one thing that most Americans can agree on.
“If radio pulled this ad off, imagine the buzz and media coverage that would be generated throughout the advertising community leading up to the game."
"We look forward to honoring the content that moved audiences in 2026 and continuing the Gracies’ long-standing investment in the people who will shape what comes next.”