Tag: Taylor Swift
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Why Artists Like Taylor Swift Prove Record Labels Still Need Radio
Radio was a big part of her start. Her team even enticed Frank Bell to leave his successful radio programming job to make sure radio was part of the plan.
The Industry According To….RJ Curtis, CRS
"Radio is the original street team for country artists and music."
Phil’s Future Five: Why Taylor Swift Looks Ready For Another Smash Hit
Phil’s Future Five is me doing the work for you and finding records currently outside the Top 30 in their respective formats that are positioned to break.
If Music Radio Wants Listener Loyalty, Give Them a Story to Follow
If you’re on the air and have built a relationship with your audience, are you telling your story? The more listeners know about you and the cast of your show, the more points of relatability they will have with you.
Why Radio Should Always Believe In The Song, Not The Algorithm
"I don’t make music to chase a trend, or try to get viral on TikTok. I just make music that I love. It takes a lot of other variants, but I still believe that song is king."
Has Modern Music Lost the Path To Being Unforgettable for the Listener?
"Current listening habits have all but eliminated the shared listening experience."
What Taylor Swift, John Daly, Dick Biondi, and Great Radio Brands Teach Us About Being Remarkable
"You don’t have to be the best to be remarkable."
How the Podcast Industry Fell Into the Same Trap as TV and Radio
Part of what made podcasts special in their early days was how they broke free from the traditional interview mold.
Why is Pat McAfee a Target Inside of His Own Company, ESPN?
"Say what you want, but Pat McAfee has delivered a ton of impact for ESPN."
If You’re Not Playing Taylor Swift Right Now, You’re Doing Radio Wrong
Radio can’t win by pretending to be a streamer. It wins by being alive. By being reactive, and slightly unhinged when culture calls for it.