Radio was a big part of her start. Her team even enticed Frank Bell to leave his successful radio programming job to make sure radio was part of the plan.
Phil’s Future Five is me doing the work for you and finding records currently outside the Top 30 in their respective formats that are positioned to break.
If you’re on the air and have built a relationship with your audience, are you telling your story? The more listeners know about you and the cast of your show, the more points of relatability they will have with you.
"I don’t make music to chase a trend, or try to get viral on TikTok. I just make music that I love. It takes a lot of other variants, but I still believe that song is king."
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."