Tag: Taylor Swift

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Barrett Media to Celebrate 10-Years in Business By Throwing ‘The Barrett Bash’ in New York City

"This event will be invite-only. Invitations will be emailed later this afternoon to one thousand media industry people."

Music Radio Reacts to Taylor Swift Regaining Her Original Music

Taylor Swift's long battle with her former record label is over. The popular recording artist has regained her former music library. In a letter posted...

Nikki Nite Knows the Battle For Time and Attention is Tougher Than Ever For Radio

"Anybody can play a Taylor Swift song, but not anybody can talk about Taylor Swift in the same way a particular personality would.”

Why Donald Trump’s Attacks on Taylor Swift and Bruce Springsteen Will Always Draw Media Attention

I’m not saying journalists shouldn’t give these spats some brief attention, but do we really need to cover every round of these squabbles as if they were as important as the furor over the president accepting a $400 million jet from Qatar?  

Hot AC Songs That Radio Stations Will Be Playing A Year From Now

What songs are Hot AC stations playing now that will still be a part of the mix in a year?

Can Hot AC Radio Name Its Core Artists?

Does Hot AC need core artists these days, or should it be more like Top 40, just finding the best songs and not focusing on any sense of artist development?

Why Gossip Is Gold For Sports Radio

“You’ve no doubt heard the phrase that sex sells. It’s true in all forms of entertainment, including sports radio.”

Country Radio And Making Memoriable Experiences

Country Radio has a huge advantage when it comes to contesting. The availability of artists is a not-so-secret advantage that is often not fully taken advantage of.

Tony Lorino’s Vision For Throwback Nation Is Coming True

“There are a couple of things that I think I've learned through it, and one is that you have to embrace the little wins along the way because we kept growing the whole time."

AWMF Reveals 50th Annual Gracie Award Winners

The golden anniversary marks 50 years of celebrating the contributions of women in media.

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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."